Sustainability
production, reducing waste, and minimising environmental impact. Also, directing that industrial operations should provide clear information about label lifecycles and eco credentials. Tese goals reflect mounting consumer demand for sustainable
practices throughout the supply chain. Companies may find it hard to ignore growing pressure, unless they want to risk reputational damage or even financial penalties where governments have incorporated SDG principles into their own environmental legislation. With modern printing technology already up for the task and bringing much-needed cost savings, choosing the right industrial label printer will have a positive impact on the environment as well as an organisation’s pocket.
On-demand, as a better choice for our planet To eradicate massive overstocking of labels and pre-printing errors, on-demand is the way forward. In addition to cutting down on waste it also reduces expensive storage costs and eliminates delays waiting for new stocks. But print quality mustn’t suffer as a result. It needs to be high resolution and reliable, plus use inks that are kinder to the environment and reduce throw away consumables. One of the key sustainability challenges in traditional thermal
transfer printing of labels remains ribbon usage. For every square metre of label printed, a significant amount of ribbon is also used regardless of the ink coverage. A legacy from the past when environmental concerns were not considered so vital, ribbon can only be used once and is not easily recycled. Today, businesses and society want products that are better for the planet, and better for users. Tis fits well with Epson’s own commitment to sustainability throughout its entire electronics range. Designing products that
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meet its enduring philosophy of Sho Sho Sei – efficient, precise, compact – ensures these qualities are tuned to bring technological advancement in an economical way. In this more enlightened era of environmental responsibility,
sustainability and efficiency have become paramount, and the label printing industry is playing its part. Organisations can take advantage of modern, digital technology to increase productivity while at the same reducing waste and energy consumption. However, addressing the environmental impact of commercial activities must include issues that oſten receive less attention. Tis will help to ensure processes like industrial labelling are called out as an individual element of green strategies and company policies.
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