Retail Analysis
Why the channel is
critical for safeguarding organisations from cybercrime
Alex Walsh, channel and alliances director UK & Ireland at Veeam looks at how the channel can facilitate security and resilience.
A
s cybercrime accelerates and ransomware continues to pose a significant threat, businesses are feeling more vulnerable than
ever. According to the Veeam Data Protection Trends Report 2023, 73% of UK & Ireland (UK&I) organisations have experienced at least one attack in the past year and 18% have suffered four or more. While many organisations struggle to manage
current threat levels, they cannot afford to reduce their cybersecurity budgets otherwise they run the risk of leaving themselves exposed. The threat level is rising so fast that market research firm Canalys predicts that spending on cybersecurity services will increase by 14% to $144.5 billion this year, with investment increasing the most among governments and larger enterprises. This correlates with Veeam’s research where UK&I respondents
said they plan to increase spend on modern data protection solutions – that encompass cybersecurity – by 8.4%. As a business with a 100% channel market, we believe this provides a huge opportunity for our partners to work closely with end-user organisations to help them make investments that strengthen and optimise their security posture. It also means cybersecurity provision will become one of the biggest growth areas for the channel this year. The question is, what are the key issues that UK&I businesses
face, and what role can channel partners play to facilitate more resilient, secure, organisations?
6 | April 2023
Protection gap leaves organisations’ data exposed According to Veeam’s latest annual research into modern data protection trends, four out of five organisations within the UK&I believe they have a disconnect between what business units expect and what IT services can deliver. 83% have an ‘availability gap’ between how quickly they need systems to be recoverable following an incidence of downtime, and how quickly IT can bring them back. 81% also reported a ‘protection gap’ between how much data they can afford to lose before it impacts the business and how often that data is backed up or protected. While implementing security technologies such as
anti-virus, anti-spyware and intrusion detection tools to reduce exposure to cyber-attacks, businesses must up the focus they have on the processes and plans that will help them in the event of an attack. Veeam’s view is that the last line of defence against ransomware is fast recovery from secure, immutable backups. The success or failure of a company following a ransomware attack (or other outage) depends on its ability to recover all of its data fast and get back to business. The recency and quality of backups is a basic need, but the instant and automatic ability to restore and recover is what separates a good strategy from a great one. Not only can this address protection and availability gaps, it also
thwarts the success of cybercriminals who increasingly target backup repositories. 88% of EMEA ransomware attacks targeted backups last year, of which 74% were successful. This makes this a
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