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NEWS HUB Submit your entries for the BikeBiz Directory 2027


THE BIKEBIZ DIRECTORY returns for 2027. You can submit your business to be listed in the 2027 directory, which will be sent free to subscribers along with the December 2026 edition of BikeBiz. The BikeBiz Directory is the essential


A-Z of the bike trade, including listings for all companies associated with the industry in one handy guide. Categories in the directory include Distribution and Wholesale, E-commerce and EPS, Manufacturers,


Marketing, PR and Consultancy. The deadline for submissions to be included in the ‘27 directory is Friday 16th of October. If you were included in the prior edition and your details remain unchanged, there is no need to


resubmit. To be listed, please supply the business address, telephone, website link and type of business that applies to you from the above categories (max two categories per business). To provide us with new or altered


details, please fill out our BikeBiz directory form by scanning the QR code above.


For advertising enquiries, or to simply boost your listing’s presence within the directory, contact Richard Setters at: Rsetters@datateam.co.uk.


Eurobike confirms annual June dates for 2027 after industry feedback


European Cycling Industries launches sell-in data platform to improve forecasting


EUROPEAN Cycling Industries (ECI) has launched State of Trade European Cycling, in partnership with sports data specialist Sporting Insights, SoTEC – a data platform that provides cycling brands with unique insights into the dynamics of the European market. Industry leaders including Specialized, Trek, Pon.Bike, Giant, and Decathlon have joined as founding participants, establishing SoTEC as the definitive data benchmark for the European market. Companies interested in benefiting


from the SoTEC data ecosystem ahead of the next quarterly reporting cycle can contact European Cycling Industries or Sporting Insights directly.


EUROBIKE will return to an early-summer slot in 2027, with organiser Fairnamic confirming that the international bicycle and e-mobility trade show will be held annually following feedback from across the industry.


The 35th edition of the show will


take place from June 30 to July 2, 2027, at the Messe Frankfurt exhibition grounds. The revised timing marks a


shift away from the previously announced September date and positions Eurobike back in a familiar early- summer window. In 2027, the show


will move to Halls 3, 4


and 5 around the Agora in the eastern part of the Frankfurt exhibition grounds, with the outdoor area set to host test tracks and demo spaces.


More information is available at: www.eurobike.com.


Tiger Cycles appointed UK distributor for Kenda tyres


TIGER CYCLES has been appointed as an official UK distributor for Kenda tyres, marking a significant expansion of the company’s role in the British cycle trade. The move will see Tiger Cycles


support the availability of Kenda’s tyre range across the UK market, including products for mountain bike, road, gravel


and urban cycling. The appointment comes as tyre choice continues to diversify across the UK cycle market, with growing demand from riders.


Tiger Cycles said the agreement aligns with its aim to serve riders of all levels and strengthen support for independent retailers 


8 | October 2026


www.bikebiz.com


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