BRANDS
after using Lime e-bikes. Almost half (49%) of Londoners aged 18-34 say they use a rental e-bike at least once a week.
Looking back over the past 12 months, can you pick three standout points - signs of progress, overcoming challenges, successes that possibly influence the future of riding a bike here in the UK?
It has been one of our biggest years yet, and there have been several standout moments.
The first was announcing our London Action Plan, an
investment into helping improve e-bike parking, encourage cycling safety and boost cycling rates across the capital this year. As part of this we created a million parking infrastructure fund. This year alone we’ve helped fund more than 930 new e-bike parking bays in collaboration with London boroughs, a 40% increase since the start of the year. This takes the number of parking bays Lime has helped fund in London to more than 3,250. We also increased our on-street team numbers by 60%, to
over 400 people. The increase in on-street staff, combined with greater parking capacity, resulted in a 59% reduction in parking bay overcrowding year-on-year, defined as ‘when a parking location cannot meet parking demand’ - tackling one of the biggest challenges stemming from the capital’s growing demand for cycling. My second highlight was Lime’s response to recent underground strikes, which saw a 54% week-on-week total
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increase in trips from Monday to Thursday. This really showed how shared bikes are contributing to London’s transport resilience. We were talking to the TfL team afterwards, and they were saying that the data showed that normally 30% of people who travel into central London do so on the tube. During strike week, there was only a 16% reduction in mobile phone signal reception in central London. A rough calculation would essentially suggest that half of the people who normally took the tube into central London either got on the Elizabeth line, cycled their own bike, cycled a hire bike, or walked. That’s what healthy transport resilience looks like. We were really proud to be able to play a part in that. The third highlight is seeing public figures and celebrities using Lime bikes. This year, we’ve seen the England Cricket team on Lime bikes, cycling to their West Indies ODI match at the Oval after getting caught in London traffic. Earlier this year we saw Timothée Chalamet cycling to his film premiere. Olivia Rodrigo, Pedro Pascal and countless others have also been spotted cycling around London recently. This goes to show how accessible, mainstream and ‘cool’ cycling has become in London.
Future Plans and Infrastructure Investment We’re proud to have run a successful shared e-bike service in the UK for the last seven years. Looking forwards, we’re focused on continuing to make our service even better in London.
November 2025 | 43
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