APPOINTMENTS This month’s movers and shakers throughout the cycle industry...
Association Diversity Advisory Board. Thompson, recognised for her ability
to establish new teams and mentor them to exceed expectations, fostering environments of growth and success, will leverage her extensive knowledge in commercial strategy, brand building, change management, and team development, to drive transformative change and propel ZyroFisher’s growth trajectory.
Nadine Thompson Nadine Thompson, ZyroFisher
ZyroFisher has appointed Nadine Thompson as chief commercial officer (CCO).
With a distinguished career spanning more than 20 years in global corporate leadership, Thompson brings a wealth of experience and expertise to her new role. A seasoned brand and commercial
leader, having held key positions with Procter & Gamble and Pentland Brands, Thompson is renowned for her ability to create joint value for her company and its partners and has cultivated exceptional relationships with key global partners and retailers. Most recently, Thompson served as the commercial director of Endura, where she played a pivotal role in driving commercial strategy and fostering growth within the cycling industry. Her dedication to fostering inclusivity and diversity is evidenced by her membership in the UK Bicycle
30 | June 2024
Expressing her excitement about joining ZyroFisher, Thompson said: “I am thrilled to join the ZyroFisher team and contribute to its continued success in the cycling and outdoor equipment industry. “ZyroFisher already has a fantastic portfolio of brands which I am excited to help build in the UK market. I look forward to collaborating with the talented team at ZyroFisher to drive innovation, strengthen partnerships, and deliver exceptional value to our customers.”
Lee Prescott
International Bikefitter magazine for the last three years and is a respected bikefit educator. “I am honoured to lead the IBFI during this exciting time of growth and innovation,” said Prescott. “I am committed to building upon the incredible work done by Andy Brooke and furthering the IBFI’s mission to advance the field of bike fitting. “Together with our dedicated
Lee Prescott, IBFI
The International Bike Fitting Institute (IBFI) has named Lee Prescott as its new interim president, effective immediately. With a background in industrial design
and ergonomics, he has worked as a designer and consultant for countless global brands. He has also been a frame builder for almost four decades, where he developed his clinical fitting protocol. For the last 15 years he has run the successful Velo Atelier Bicycle Studio in the UK. Prescott has been the editor of
volunteers and members, we will continue to promote excellence in bike fitting and foster a community of happy, well-fitted cyclists around the world.”
Alex Sheppard and Carey O’Callaghan, Chicken CycleKit
Chicken CycleKit has announced the addition of a new area manager and new Scotland/Ireland area manager.
www.bikebiz.com
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