DIGITALISATION
Get yourself connected
Suzanne Callander reports on the benefits that confectionery producers such as Kägi Söhne, Nestlé LATAM and Perfetti Van Melle are already seeing as they take their first steps towards smart, digitalised enterprises.
N
ot so long ago Laurent Freixe, Executive Vice President of Nestlé S.A CEO Zone Latin America, highlighted digitalisation as being at the top of his list of priorities for Nestlé LATAM, alongside its sustainability agenda.
“I consider digital transformation as being a critical
strategic priority,” he had said. “It is a crucial driver of business transformation – our ability to harness data, analytics and technology is the key to our continued competitive advantage.” Nestlé LATAM’s digitalisation initiatives focus on the two most
important aspects of its business – delighting customers and consumers by enhancing their lives, while also engaging and enabling its own people. “We live in a time where technology can, and will, improve every aspect of our business. It helps us create new growth platforms, be more efficient and effective, and be better and faster decision-makers,” said Laurent. “Digitalisation the Nestlé way is completely transformational.
28 Kennedy’s Confection May 2023
It is end-to-end, spanning all aspects of our business – from relationships with external partners, to internal operations, right through to the customer experience. As we progress, digitalisation will connect everyone, so they have the tools and information to make the right decisions quickly and easily. Empowering our people with information to make faster decisions has always been at the heart of Nestle’s culture, but digitalisation will take us to a whole new level.” The organisation is already seeing transformation across
its manufacturing and supply chains. Nestlé’s Connected Operations have deployed core technology to more than 100 sites across the Americas. Every aspect of the production process is benefitting from the introduction of analytics, automation, artificial intelligence, and e-business. “We are more agile and flexible when it comes to sourcing materials, manufacturing, and bringing products to the customer – at the right time in the right place in the right quantity,” says Laurent.
KennedysConfection.com
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