Big Interview
Going forward we are committed to ensuring our products are 100% palm oil free, packaged sustainably and produced using ingredients from ethical suppliers. As well as this, we’ve partnered with B1G1 who aim to tackle both social and environmental issues close to our hearts. Through our partnerships with B1G1 and Fareshare, we’ve ramped up our support for community and social causes in the last few years. In 2021 we raised over £15,000 to support those facing food inequality, provide emergency covid relief in India, and over 800 weeks of community support for older people in the UK.
What developments have you made to improve your sustainability credentials?
In 2021 we took a leap and underwent a complete rebrand with sustainability at its core; our mission was to prove that sustainability and luxury really can go hand in hand. All our packaging is now fully recyclable, and in some cases compostable. We put in the due diligence to really ensure we were using the latest innovations in sustainable packaging, including small changes like switching to plant-based inks and water-based glues, but also to understand the complexities of the packaging life cycle, and where we can make the greatest impact. We also reviewed our supply chain – looking at where we source our ingredients and what the human impact is, and took steps to make all future products feel as good as they taste. This began with trailing UK-grown beet sugars as an alternative to the traditional cane sugar grown overseas, and in early 2022 we made the switch to Casa Luker, Columbian chocolate - a single origin chocolate supplier committed to fair and ethical production. These are the first steps in educating ourselves and our customers in the
“Going forward we are
committed to ensuring our products are 100% palm oil
free, packaged sustainably and produced using ingredients from ethical suppliers”
importance of transparency, and making active choices to do better, for both people and the planet. At Fudge Kitchen, we have always prided ourselves on leading the way with new & innovative flavours in luxury confectionery. Last year our NPD team mastered vegan- certified coconut ice, chocolate-covered honeycomb, and launched a new vegan toffee fudge with the same rich creaminess of our traditional whipping-cream fudge. We even developed our own in-house nut ‘butter’ as part of the new recipe!
Why do you think it is important for confectionery businesses to take further action in terms of sustainability especially with ethical sourcing? Confectionery is a longstanding and important sector for both self-treating and gifting, but it hasn’t had a very good reputation for sustainability and environmental practices historically. With the emergence of artisan brands, the impacts on people & the planet have been higher on the agenda and many start-ups now put this at the heart of what they do.
KennedysConfection.com
Kennedy’s Confection June 2022
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