HYDRATION Water are you waiting for?
As consumers become more health-conscious, the hydration market is evolving. Global Director of Marketing and International Sales at , shares the her perspective as well as some insight on the brands latest thirst-quenching products.
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Kristyn Ristaino, Global
Director of Marketing and International Sales at DrinkMate, explains: “The Drinkmate OmniFizz was inspired by the desire to empower people to explore and customize their beverages at home with ease. Recognising that consumers are increasingly seeking healthier, more versatile options, the OmniFizz was designed to create sparkling versions of their favourite drinks, from juices and teas to cocktails and even wine. “The Drinkmate OmniFizz expertly balances design and functionality
by integrating sleek, modern aesthetics with user-friendly features. Its compact, streamlined design makes it a stylish addition to any kitchen, while its intuitive operation ensures that anyone can easily carbonate their favourite beverages.”
The Drinkmate OmniFizz has some unique features that enhances its versatility, convenience and user experience, which includes its ability to carbonate any beverage. Whether it’s juice tea, cocktails, wine or even re- It also has its
ca
arbon
o ate any be
b verag . Wge Whether its juice tea, coc
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c a
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patented Fizz Infuser technology, allowing for controlled carbonation and reducing the risk of This technology not only ensures a clean and easy carbonation process but also
enables users to achieve their preferred level
The beverage making
appliance is also engineered to minimise CO2 waste, allowing users And with its user-friendly design, it can be used by anyway, regardless of experience.
By enabling users to carbonate beverages at home, the OmniFizz
reduces the need for single-use plastic bottles and cans, contributing to a more sustainable lifestyle. This focus on environmental responsibility is a key differentiator from many competitors.
Like any sector consumer demands and expectations of their appliances change, Ms Ristaino explains: “The health and wellness trend will likely intensify, with more consumers seeking beverages that not only taste “We can expect a rise in the popularity of functional beverages that include vitamins, minerals, adaptogens, and probiotics. Home carbonation systems will increasingly cater to this demand by offering “The trend toward personalization will likely expand, with more
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advanced home carbonation systems offering highly customizable devices might include digital interfaces or app connectivity that allows users to save and share their favourite recipes or settings.” Alongside its OmniFizz the company also offers its LUX which is its high-end home beverage carbonator made in an attractive stainless-steal design with the same signature functionality to carbonate any beverage DrinkMate also
provides its Spritzer which is a portable, handheld carbonation system which is ideal for picnics, camping or outdoor events, and its InstaFizz which is a portable carbonating water bottle, Perfect for hikes or the gym where they might design a refreshing carbonated beverage. Drinkmate’s line of
premium italian syrups are sourced from premium, organic fruit in Tuscany. They are the perfect complement to your sparkling beverage experience, offering a touch of authentic Italian
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