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RETAILER SHOWCASE


August/September 2024 housewareslive.net


Window Shopping A


An eye-catching window display ismor


e catching window display is more than just decoration: it can celebrate occasions, products and entice customers in. Housewares Magazine’s Editor, Will McGill, takes a look at some of your fantastic displays.


than just decoration: it can celebrate


 people see, and it sets the tone for everything inside.


A captivating window display grabs attention and draws customers in, making them curious about what else you have to offer. It’s like a magnet, pulling you closer to explore more. A well-thought-out display can highlight your latest products, seasonal specials, or any promotions you’re running, making them impossible to miss. It doesn’t always have to be about showing off products: it’s about telling a story and sparking inspiration. When people see how you’ve creatively used those items, they start to imagine them in their own home.


Webbs of Tenterden


Inspiration for your window display can be found all around us. That is where Webb’s of Tenterden, in Kent, got its inspiration from. With the Wimbledon tennis championships taking place, the retailer incorporated this and some iconic British summer time essentials into its display such as: strawberries, picnic ware, old wooden tennis rackets, and scones from the local bakery. Credit to Manager of Webb’s of Tenterden, Julie, and the whole of the team for producing such an eye-catching display.


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