AUTUMN FAIR Looking ahead at Autumn Fair
Autumn Fair collaborated with TrendBible to produce a series of presentations delving into product and design trends for 2024.
palette. Delicate dusky peach and mauve tones make up the base of this palette, combined with soft hazy greens; a discreet pop of acid lemon yellow is gently uplifting, making it feel brighter for spring/ summer. This palette has been designed for mixing and matching providing opportunities for layering of décor. Looking at Autumn/Winter 2024/25, Pollard introduced Soul
Searching, The Last Forest, High Vibe and Rework. Rework touches on the new fundamentals in functional interiors; future proofing and playful utility. Products cover a wide scope with a focus on making and mending, a greater respect for makers, where workmanship replaces craftsmanship. Home accessories are functional and playful; elevating mundane items in the home to bring joy. Colour blocked cook and dine products give a chic canteen vibe, whilst dining experiences are low- key and casual. Stationery and greetings are bright and bold designs inspired by graphic design contrasting with colour block stripes.
T
aking place on September 3-6, visitors flocked to NEC Birmingham for the return of Autumn Fair. The UK’s leading wholesale marketplace for home, gift and fashion, hosted over
500 exhibitors and thousands of new products vying to be retail’s next bestsellers ahead of the industry’s most profitable time of year. As the buyers one-stop marketplace for everything new and on-
trend, Autumn Fair proved to be the perfect opportunity to source new brands, products and much needed newness now, for Christmas and early 2024. In collaboration with its trend agency partner TrendBible, Autumn Fair hosted two trend presentations focusing on the key lifestyle trends for home, gifting and celebration delivering vital insights into the consumer behaviours and lifestyle choices set to underpin product and design trends over the next 12 months. Naomi Pollard, head of publications at TrendBible, opened the
trends programme with the much-anticipated Home and Interior Lifestyle Trends for 2024 and an overview of four key Macro Trends that carry throughout the year; The Great Renovation, Meta Discovery, Democratising Domesticity and Inherent in Nature. Pollard gave the audience an in-depth insight into The Great Renovation. Embedded in social and cultural threads, The Great Renovation sees households undertaking a shift where the home becomes a sanctuary; blended families need more flexibility and continued focus moves towards a more carbon neutral future. Textile is key in this trend, the psychological impact of colours take effect, with peachy apricots and deep dark browns injecting warmth. This is translated into product with consumers starting to future proof with quality items that can be adapted to weather specific elements. Four SS24 trends were also introduced; Avatar Lounge, Natural Balance, Memory Collectors and Space to Heal. Pollard took the audience through the latter, Space to Heal, which sits at the intersection of self-care and sustainability. The self-care movement is maturing, we’re entering an anti-hustle mindset where focus is on the sustainability of a lifestyle. Comfort is found in a heightened sense of what is around us and what we really need. This is a meaningful form of minimalism; softness sits alongside frugality with a pastel colour
12 | August/September 2023
housewareslive.net
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