Many people discover us online before visiting, while others enjoy keeping up with the new collections from home. So although online shopping has changed the


retail landscape dramatically, nothing replaces seeing the clothes in person, trying them on and receiving honest styling advice. We believe combining our online presence with our in-store experience gives us the best of both worlds.


Q: How important is clothes fitting to your business? RK: It’s incredibly important. Every woman has a different shape, style and level of confidence, and finding the right fit can completely transform how someone feels. We spend time getting to know our customers and helping them find pieces that flatter them and make them feel comfortable.


“Our best-selling brand is Oraije Paris, particularly their denim. Customers love the fit, quality and timeless French styling, and once they’ve tried a pair they often come back for more.”


It’s much more than simply selling clothes. We


want every customer to leave feeling confident and excited about what they’ve brought, and that personal service is something independent boutiques do exceptionally well.


Q: What is selling well right now? What are your best-selling brands and why? RK: Our best-selling brand is Oraije Paris, particularly their denim; customers love the fit, quality and timeless French styling, and once they’ve tried a pair they often come back for more!


Our dresses from the American brand, Dress


Forum, are also incredibly popular, especially during the Spring and Summer months. We also source beautiful collections from Spain and Italy because we believe our customers deserve something different from what they’ll find on the high street. Quality is really important to us. We carefully


choose every collection, and our customers appreciate investing in pieces that will last and remain stylish season after season.


Q: What are your views on the independent footwear and fashion sector at the moment? RK: It’s certainly a challenging time for independent retailers. The way people shop has changed dramatically with the growth of online shopping and social media. We are constantly competing with influencers promoting huge fashion hauls, and while those brands have their place, they can encourage buying more rather than buying better. At Renaissance we focus on offering quality over quantity. Our customers really appreciate


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finding something unique from us. I do think more people are starting to recognise the value of shopping locally and supporting independent business, which is encouraging.


Q: Do you have any plans for the future?


RK: I would love to continue growing Renaissance Boutique; we’ll keep searching for exciting new brands from across Europe and America, bringing our customers unique collections that stand out on the high street. I’d also like to continue growing our online


presence while never losing the personal shopping experience that our customers value so much. Most importantly, we’ll continue offering the friendly, honest service that has helped build such a loyal customer base and make every customer feel welcome. Supporting independent businesses really


does make a difference, and every purchase helps keep our high streets alive and allows small businesses like ours to continue doing what we love.


Our aim has always been to help women feel


confident, stylish and comfortable while offering something a little different. We look forward to welcoming both new and existing customers into Renaissance Boutique for many years to come.


Contact


Renaissance, SU 26 Royal Victoria Place, Tunbridge Wells, Kent, TN1 2SR Tel: 01892 513377 hello@renaissanceboutique.co.uk


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