Women mean business
ea more aout female franchisees achieing usiness success ActionCOACH: Empowering female entrepreneurs
F
or outgoing and friendly Brenda Hector, collaboration is a must. Backed by the community
environment encouraged by ActionCOACH, Brenda is on a mission to empower female entrepreneurs to scale-up their businesses using the tools she has gained.
Keeping it simple Brenda’s background was in animal nutrition. After completing her MSc and PhD, she worked in a research role she loved before leaving to have children. Following a role with a subsea company, Brenda was completing her MBA when she realised she wanted to go it alone. “My husband and I ran our own small wedding business for just over a decade, so I had some experience of knowing what it’s like to run your own company.
58 “Just as I was finishing my
MBA, ActionCOACH appeared in my inbox, and I really liked what I saw.” After more research, Brenda travelled down from Scotland to meet the ActionCOACH team and was blown away. “When I met the team, any doubts I had disappeared – I knew this was my next step.
“A great, cooraie couniy”
“An MBA can be very theory
based and overloaded with technicality, but in those initial conversations with ActionCOACH, business all began to seem so much clearer. Their simple and effective approach to grow your business as a franchise partner and those of your clients really stood out to me – I wanted a piece of the action.”
Waiting until she had
graduated with an MBA, Brenda was well prepared for the notoriously intense ActionCOACH University in the summer of 2018. “I completed all the pre-training, and it definitely stood me in good stead. I was lucky there was a big group of franchise partners I trained with and, since launching my ActionCOACH business, we’ve stayed close. It’s a great, collaborative community – exactly what I wanted.
Never on your own Brenda won her first clients through networking in her local business community. She never felt alone if she faced a challenge, feeling completely comfortable to ask for the advice from ActionCOACH’s community of over 200 franchise partners in the UK, not to mention those also willing to help globally! “One of the main reasons I
wanted to run my own business
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