CHAMPIONING WORLD CRICKET // GOVERNANCE
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300 MILLION PARTICIPANTS
MORE THAN 87% FANS MORE THAN1.2 BILLION
INTERESTED IN ALL 3 FORMATS 69% TEST | 88% ODIs | 92% T20Is
64% FANS
TWO-THIRD FANS
INTERESTED IN WOMEN’S CRICKET
Safeguarding
In March 2019, the ICC Board approved a new set of Safeguarding Regulations to better protect children, adults at risk and participants involved in ICC events.
The strengthened regulatory framework will apply at all ICC events and is the first step in a series of safeguarding reforms to ensure cricket remains a safe and happy environment for all participants.
A Safeguarding Chairperson with specific expertise in these matters has since been appointed along with a Safeguarding Panel of experts to manage any issues that might arise.
Women’s Committee
In March 2019, the ICC Board agreed to a new composition of the Women’s Committee that provides for a greater strategic focus.
The remit of the new Women’s Committee, to be chaired by Clare Connor of the England and Wales Cricket Board, will include driving growth in participation of women and girls; overseeing plans to grow the female fan base; and promoting opportunities for women involved in the administration and leadership of the sport around the world.
Cricket’s first global market research was conducted between Nov 2017-Jan 2018 by Nielsen Sports and comprised over 19,000 interviews around the world including over 6,600 in-depth interviews with cricket fans aged 16-69 years
WOMEN & GIRLS
41% OLYMPICS
WANT T20 AT THE
AVERAGE AGE OF FAN
34 95%
WANT MORE COVERAGE OF WOMEN’S CRICKET
70%
INTERESTED IN ICC EVENTS, CWC & WT20 ARE THE MOST POPULAR
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