Saturday 24th January 2026 • Promotional Content


Tackling weight- loss taboos


There was no escape from talk of weight-loss medication in 2025 — from the celebrity headlines to the protein-packed meals hitting supermarket shelves


With more people asking questions, it’s a good time to change the way we talk about weight loss treatments. For many people, they’re not about aesthetics at all. Tey’re about feeling healthier, more energetic and more like themselves again. Moving to a healthier weight can support both physical and mental wellbeing, help- ing people enjoy everyday life. Unfortunately, it’s not as simple


as eating less and moving more. For some, small changes make a meaning- ful difference. For others, those same efforts


feel disproportionately hard


— not because of a lack of determina- tion, but because biology intervenes. Te New England Journal of Medicine


reports that differences in hormones, appetite and metabolism mean some people find weight management more challenging1


need additional support. Weight-loss medication is no more


. It’s clear, some patients “cheating”


than wearing glasses — it’s a tool that helps the body do what it struggles to do on its own. Digital healthcare provider Voy


was built on the belief that holistic approaches are more effective than medication alone. Weight loss is deep- ly personal and often misunderstood. Progress is rarely linear, and expe- riences vary widely from person to person. Te most meaningful support looks beyond the scales, helping peo- ple understand what’s happening in their body, remain engaged and focus on how they feel day-to-day — not just what they weigh. Voy’s combination of medication


and behaviour-change programmes helps patients develop the right rou- tines and equips them with the skills that support long-term progress with their health. Te evidence is growing for this


combined approach. New research in the Journal of Medical Internet Research finds patients who are fully


joinvoy.com T: 020 3912 9885


1) N ENGL J MED | 2011: NEJM.ORG/DOI/PDF/10.1056/NEJMOA1105816 2) JMIR | 2024: PREPRINTS.JMIR.ORG/PREPRINT/69466/ACCEPTED


Weight-loss medication is no more “cheating” than wearing glasses — it’s a tool that helps the body do what it struggles to do on its own


engaged with digital coaching achieve 30% better weight-loss results compared to patients who were disen- gaged with the available support2 “Everyday at Voy, we see patients


.


who have struggled for years to con- trol their weight. Tey feel deflated — unable to achieve the results prom- ised by traditional advice. What’s more, the mood impact has a knock- on mental and physical effect. “It’s a hard cycle to break alone,


but pressure on healthcare resourc- es is high. Our dedicated team play a vital role in equipping patients with the tools to build routines, confidence and skills that last long after treat- ment,” said Dr Earim Chaudry, chief medical officer at Voy. Ultimately, going into 2026, people


should resist treating weight-loss sim- ply as a New Year’s resolution. Tat’s an approach at odds with long-term solutions.


Instead, consider a more


sustainable question: what support do I need to feel better in my body long term? Sustainable progress comes from approaches that help you stay engaged and build momentum over time.


Health, Fitness & Beauty New Year, Fresh Start


Save £170 on supported weight loss with


code BEYONDSCALES. Offer valid until 28 February 2026.


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