FIGARODIGITAL.CO.UK
Brand: Furla Agency: Unique Digital
Furla are a
traditional premium leather goods brand who are looking to evolve into an international premium lifestyle brand. Unique Digital are aiding their transition to digital, taking them from their long- established offl ine setting in one market to an online global audience using digital channels. Furla have seen a 25 per cent increase in their global fan base in the fi rst six months alone, and have improved content engagement by 60 per cent. fi
garodigital.co.uk/ case-study/
furla.aspx
Brand: Cancer Research Technology (CRT) Agency: Cyber-Duck
Award-
winning digital agency Cyber-Duck has developed Ximbio, an online portal for Cancer Research Technology (CRT) – the development and commercialisation arm of Cancer Research UK. Ximbio will enable the life
Brand: Oris Agency: Tomorrow UK
Tomorrow delivered a
global social campaign for Oris Swiss Watches to promote their sponsorship of the Oris Swiss Air Racing Team and signifi cantly raise awareness of their range of aviation watches. A bespoke microsite was built to underpin the entire contest, and supporting video content helped to
Brand:
Ortago.com Agency: Capita Translation and Interpreting (TI)
Ortago.com, a leading online hotel
reservations company, wanted to establish a multilingual web presence. With the help of Capita TI, it designed a clear road map for the development of its world-wide strategy and, in 2014, made the decision to translate their website’s key content into 23 languages. The team has already seen an upsurge in website traffi c, and an increase of up to 65 per cent in sales conversions of target markets. fi
garodigital.co.uk/case-study/ortago-com.aspx
inspire fans and increase engagement levels. The campaign reached almost three million people, which led to 123,000 social interactions with the Oris brand and 45,000 positive endorsements on their social channels. fi
garodigital.co.uk/case-study/ oris.aspx
science community to exchange knowledge and trade reagents (substances used to produce a chemical reaction), thus broadening the range of tools available to scientists globally. Danny Bluestone, MD of Cyber-Duck said, “We drew on our accredited User Centred Design, lean and agile approach to deliver a portal that will make a real difference to life science research”. fi
garodigital.co.uk/case-study/ cancer-research-technology.aspx
24 issue 23 january 2015
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