BT SHOW 2020
BIGGER AND BETTER!
The Business Travel Show has lined up an innovative programme based on the theme of ‘conscious travel’
T
HE NUMBER OF CORPORATE travel buyers forecasting bigger budgets for the year ahead is at a five- year high, according to annual research conducted by the Business Travel Show.
Some 41 per cent of buyers polled said they would have more money to spend on travel in 2020, compared with 33 per cent last year. The number of buyers predicting a rise in travel costs was also at a record high (49 per cent compared with 43 per cent in 2018) and there was significant uplift in those expecting to manage more trips (52 per cent compared with 33 per cent). A total of 114 European buyers took part in this year’s Business Travel Show poll, 56 per cent from the UK, 35 per cent from con- tinental Europe and 9 per cent from the rest
of the world. And 61 per cent of buyers that responded control budgets in excess of £1 million. Other highlights from the survey included: • 45 per cent of buyers polled will have more to spend on accommodation in 2020 – an increase of 16 per cent on 2019 • 65 per cent expect to book more room nights, compared with 40 per cent a year ago • 41 per cent will have bigger airline budgets, rising 10 per cent over last year. David Chapple, Northstar Travel Media UK managing director, said: “Last year’s survey highlighted a downturn in numbers across the board – with fewer buyers pre- dicting airline, accommodation and overall budget increases. This was unsurprising with Brexit on the horizon and businesses
holding back on both decision-making and spending. These figures appear to show a return to form and are back on par, if not slightly above, 2018’s statistics, which is encouraging news for the industry.” The Business Travel Show takes place
26-27 February 2020 at Olympia London and “conscious travel” is one of its themes for this year, with much of the show’s content exploring how buyers can deliver more ethical travel programmes. Visitors can also enjoy a moment of serenity in the new Well- ness Retreat, where they will find innovative solutions for improved traveller wellbeing. The education programme will feature more than 90 hours of content, 88 sessions and over 120 speakers (turn to p25 for the conference programme).
“The more seamless suppliers can make a journey using technology, the more travellers will want to comply with their corporate policy”
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JANUARY/FEBRUARY
2020
buyingbusinesstravel.com
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