Reports CROATIA MARKET REPORT
Hrvatska Lutrija: “Despite the fact that Hrvatska Lutrija was the leader in organising legal casino games via the Internet, with the entry of competition the market share of the lottery recorded a decline even though revenues recorded an increase.
operates slot halls via its Cro Clubs and Cro Casino brand with 13 locations and one location respectively (2021) plus also operates slots in 145 betting locations branded Cro Bet.
CroCasino Online was launched in 2015 and remained unaffected by Covid and recorded an increase in traffic and income by about 10 per cent whilst the number of active players in 2020 also increased. Te company expanded its portfolio of games last year after switching to the new game system. Te company says the largest number of players on Cro Casino Online are aged between 25 and 30.
In 2021 the company saw a total turnover of HRK1.34bn, a 14 per cent increase on 2020 where the turnover was HRK1.2bn (10 per cent less than 2019). Turnover for the lottery games was HRK804.7m, a 5.7 per cent increase compared to 2020 whilst betting games generated a turnover of HRK520m – a 29.2 per cent increase compared to 2020.
Eurojackpot has the biggest share (43 per cent) followed by instant lottery games (17 per cent) and Loto 7 (14 per cent). Net profit for the group amounted to HRK45.3m (a 37 per cent growth on the previous year). Total revenue for the lottery in 2021 was almost HRK640m.
In 2021 the lottery introduced a new gaming system aimed at eliminating technical issues and modernising the sales systems and new games and payment equipment were installed at 1,100 locations. Meanwhile, a new Joker game alongside the Loto 7 and Loto 6 games can now also be played with the EuroJackpot game. After switching to the new gaming system the lottery’s betting sector was also redesigned.
Te share of revenue of Hrvatska Lutrija in the sector of casinos (land-based and online) and slot hall machines at the end of 2020 amount to 7.56 per cent whilst in 2021 was reduced to 7.4 per cent.
Te company said: “Despite the fact that Hrvatska Lutrija was the leader in organising legal casino games via the Internet, with the entry of competition the market share of the lottery recorded a decline even though revenues recorded an increase. Tis market segment is also the subject of the greatest interest for competition and marketing investments are adequate to the goals of capturing as much of the market as possible.”
P44 WIRE / PULSE / INSIGHT / REPORTS
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56 |
Page 57 |
Page 58 |
Page 59 |
Page 60 |
Page 61 |
Page 62 |
Page 63 |
Page 64 |
Page 65 |
Page 66 |
Page 67 |
Page 68 |
Page 69 |
Page 70 |
Page 71 |
Page 72 |
Page 73 |
Page 74 |
Page 75 |
Page 76 |
Page 77 |
Page 78 |
Page 79 |
Page 80 |
Page 81 |
Page 82 |
Page 83 |
Page 84 |
Page 85 |
Page 86
