FOOD TREND IN FOCUS: GRAB AND GO Emilie Odin, allmanhall
Convenience remains king in the eyes of today’s consumers, but things have changed; convenience no longer means unhealthy, guilty or simple, ‘quick and
easy’ fixes. The UK food-to-go market is said to be valued at
£20bn (The Caterer, 2016), with most on-the-go consumption taking place during lunch and breakfast.
The size and scale of opportunity is reflected in
the amount of innovation that can be seen in this market, reflecting diners’ desire for a combination of healthy, minimally processed, ‘crafty’ (giving the impression that the product isn’t mass-produced, even if it is) and experimental/fusion in what they eat. Trends including paleo (and other high-protein diets), vegan, gluten-free, non-British and functional foods (food naturally high in, or enhanced with, added nutrients) are all examples of this innovation.
Grab-and-go occasions can be split into five main
categories: breakfast, lunch, drinks, snacks and leisure. Go to
allmanhall.co.uk/blog/on-the-go-food-trend to read more and for examples of each category.
inspiring improvement
“Thank you allmanhall. You have been a great support... nothing is too much for the team [at allmanhall]. They’re always on hand to help... A great team of people.” - Catering Manager, accreditation
assisted by allmanhall to achieve a catering About allmanhall
procurement. With a thorough understanding of product innovation and developments,
allmanhall are experts in food and catering-related supply
commodity market movement, food inflation as well as market trends, allmanhall’s expert team support clients in planning their spend portfolios and enhancing their foodservice offerings.
They negotiate competitive prices on behalf of clients,
never losing sight of product quality, the clients’ values and objectives, or the needs of diners.
The team of experts turns insights and intelligent analysis into direct cost-savings and also indirect savings and administrative efficiencies, via procurement process and improvements.
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01225 745520 @allmanhall
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3/22/2017 3:20:28 PM
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