CARPET & CARPET TILES GRACEFUL AS A SWAN


Interiors, the company behind the hotel’s new look: “The Swan dates back to the 14th century so we wanted the new interior to be in keeping with its character whilst injecting a modern feel using colour a and unique design.”


Gaskell’s Infinity Standard palette is a 2/47 ply yarn, and available in 4m widths and it is produced from 80/20 yarn - making it idea for commercial locations.


Leading contract carpet specialist, Gaskell Mackay, has helped the 350 year-old Swan Hotel, in Southwold, achieve a modern feel whilst retaining its traditional appearance.


The project involved carpeting the drawing room, restaurant and bar areas of the four star hotel, covering


over 200 square meters to complete the hotel’s recent refurbishment. Gaskell Mackay used its Infinity standard palette throughout and in the drawing room, a body border outfill rug design was created.


Gaskell Mackay’s Sales Director, Stephen Donlan said:


“The hotel is very popular with visitors so the flooring needed to be attractive, but equally important was practicality. It was essential the carpeting could handle the high traffic levels expected from guests staying at the hotel.”


Said Melissa Billen, Managing Director of MBD


The Infinity Standard palette collection is available to view online using the ICON facility on the website - ICON is a creative portal within the new-look website and offers the facility to create tailor made carpet designs through the latest in online ‘click-to- create’ technology.


www.gaskell.co.uk ECRA ANNOUNCE 2011 PRIORITIES


Mr Guillaume said: “Our efforts will focus on providing the best possible quality of products to all customers. By constantly working on more stringent criteria on product safety and addressing issues relating to sustainability, we want to ensure that carpets provide the very best flooring solutions for everyone.


The European Carpet and Rug Association (ECRA) has elected a new board intended to deliver its priorities for 2011. The chairman of the board, Gilles Guillaume, is said to be determined to drive the association’s ambition for more universal standards across the carpet industry, working with the whole flooring sector.


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“ECRA is mandated by the European Commission to represent the industry on the CE label regulation and is involved in negotiations with China and other regions in the world to achieve global harmonised standards.”


ECRA intends to focus on sustainable and healthy flooring standards. The association plans to develop


its product information system PRODIS, which provides details on environmental standards, as well as health and safety topics for each carpet. It will also add additional criteria to the quality label GUT, so as to offer customers standardised information on their soft flooring coverings.


Simon van de Vrande, director of ECRA, said: “Under the direction of the board, and together with GUT - our partner association which gives technical and environmental expertise to the industry - we will continue to provide leadership in promoting the benefits of carpets.


“This work is supported by years of experience and


research, particularly in the areas of VOC [volatile organic compounds], sustainability, design, noise control/ reduction, improved thermal comfort and energy savings.”


Established in 2005, ECRA was founded to support and conduct research and development into carpet flooring and propagate standards at a European level, with the intention of reducing the impact of carpet production on health and the environment. The association comprises over 50 manufacturers from seven countries (Belgium, France, Germany, Netherlands, UK,


Switzerland and Denmark), which represent nearly 90% of European carpet production.


www.tomorrowsflooring.com


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