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your rivals in the market. So next time you schedule your next batch of social posts or craft an attention-grabbing customer email, make sure to prominently include them. Simple but oh so effective!


It goes without saying that having a strong digital presence on search engines massively helps to put your key products in front of the right people, however implementing organic SEO can be a difficult and lengthy process. A new and free way of promoting your products and services is the ability to


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use Google Shopping Ads to help customers discover items more easily. Take a look at your Google Merchant Centre to ensure your product feed is up-to-date and start taking advantage of this free service immediately!


2. Keep customers engaged with personalised content Drawing customers to your website is only half the battle. The best way to retain their interest is through the integration of personalised and dynamic content that stands out from your competitors.


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