PRODUCT FOCUS AEROCHAMBER PLUS* FLOW-VU*
A real-world study of more than 18,000 asthma patients demonstrates that using the new AeroChamber Plus* Flow-Vu* Anti-Static Valved Holding Chamber (VHC) to deliver inhaled medication impacts asthma control when compared to using conventional holding chambers. The study results show a signifi cant 13% reduction in A&E visits and a strong (19%) trend towards reducing hospitalisations. AeroChamber Plus* Flow-Vu* Anti-Static VHC is now available on prescription in the UK.
PERRIGO LAUNCHES NEW AND IMPROVED FORMULATION OF THEIR NO.1 SELLING* LYCLEAR TREATMENT SHAMPOO
Available from March 2018, the 15-minute treatment is up to 100% effective at killing head lice and eggs in one go.
The new product will replace the current Lyclear Shampoo on the market, and the packaging and branding will retain the same look and feel, but will feature the new higher effi cacy claims.
New Lyclear Treatment Shampoo has a pleasant fragrance, and is easy to wash out. It not only eliminates head lice and eggs, it also washes the hair and eases lice combing thanks to its conditioning agents, which means there is no need to use a traditional shampoo after. It is kind to skin, and as it is a non-pesticide, head lice are unlikely to develop a resistance to its ingredients. Only one application is needed, and each bottle contains enough formulation to treat up to four infestations. This allows parents to treat multiple children with one bottle.
Lyclear Treatment Shampoo’s double action formula suffocates and dehydrates head lice. The active ingredient is Osmolone, a hypertonic complex which is clinically proven to kill head lice and eggs.
The new and improved Lyclear Treatment Shampoo will be supported during the back to school August/September period with a heavyweight TV campaign which will be supported by a new brand website, PPC, in store POS and a head lice training programme.
For more information on the range of head lice treatments available from Lyclear, including Lyclear Treatment Shampoo, visit
https://www.lyclear.co.uk.
5793 Zeroderma quarter page advertorials v1.qxp_Zeroderma quarter page ad
Over £880,000 savings1 for NHS Scotland with Zeroderma
500g NEW
NEW pump
PERRIGO LAUNCHES NEW HEALTHY WEIGHT LOSS SHAKE XLS- NUTRITION WITH £1 MILLION MARKETING INVESTMENT
Perrigo, is introducing a new meal replacement powder to its range from XLS- Medical, the UK’s number one weight loss tablet1
.
XLS-Nutrition is a new nutritionally complete weight loss shake specifi cally designed for healthy, simple weight loss. The product launch comes at a time when being overweight or obese in the UK is more normal than being a healthy weight; obesity is currently the UK’s biggest health crisis, with an estimated cost to the NHS of £5.1 billion per year2 overweight or obese3
and 63% of the UK population currently .
A total of six weeks of TV activity to promote the XLS-Nutrition launch will run between 23rd April and 24th June 2018
By changing from branded emollients to the cost effective Zeroderma emollient range, NHS Scotland could save over £880,000 a year and one Scottish Health Board could save over £142,000 p.a. without compromising on patient care.
The Zeroderma range offers products similar in formulation to around 60% of currently prescribed emollients and offers cost savings of up to 37%.
Many Health Boards and CCGs have adopted the Zeroderma range onto their formularies and cost savings are being made without compromising on patient care.
To find out how much your Health Board could save visit our QIPP and Emollients toolkit at
qipp.zeroderma.co.uk, developed by Medicines Management teams it contains everything needed to implement product changes at practice level, as well as a guide to the savings your Health Board could make.
For further information or samples for patient evaluation, email:
zeroderma@thorntonross.com or visit
www.zeroderma.co.uk
Thornton & Ross, Linthwaite, Huddersfield. HD7 5QH
Phone: 01484 842217 | Web:
www.zeroderma.co.uk 1. PCA data, October 2017
The XLS-Nutrition shake is available in the three most popular fl avours; vanilla, chocolate and strawberry, along with the XLS-Nutrition shaker.
For more information visit the XLS-Medical website at
www.xlsmedical.co.uk/ products/xls-nutrition.
Trade contact details:
UKLOcustomerservice@perrigo.com / 020 3598 9601 Product information
XLS-Nutrition Vanilla + XLS-Nutrition shaker: £22.99* (10 portions, 400g Cold Powder) XLS-Nutrition Vanilla: £19.99 (10 portions, 400g Cold Powder) XLS-Nutrition Chocolate: £19.99 (10 portions, 400g Cold Powder) XLS-Nutrition Strawberry: £19.99 (10 portions, 400g Cold Powder) XLS-Nutrition shaker: £5.99
REFERENCES: 1 Source IRI 52 weeks 30 December 2017
2 Scarborough P, Bhatnagar P, Wickramasinghe KK et al. The economic burden of ill health due to diet, physical inactivity, smoking, alcohol and obesity in the UK: an
update to 2006/07 NHS costs. J Public Health (Oxon) 2011;33(4):527-35 3 Obesity 63% (PHE, 2017)
62 - SCOTTISH PHARMACIST
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