Hot Tub & Swim Spa Scene DESIGN TRENDS
ABOVE: The Aquavia Wave comes with a complementary rattan finish.
transport. Fired on three x 3hp pumps, water flow is fully adjustable. The swim and aquatic exercise area is deep enough for a sunken aqua bike, offered as an optional extra, not to mention a special rowing seat.
Following its initial launch and a period of market research and development, work on the first phase of the six-model Marquis Vector line is complete. With its new shape jets and futuristic design, the Vector range offered the wow factor when it was first shown to dealers earlier this year and is already a much-copied design influence for Chinese and other leading brands. “The Vector 21 draws people in with its dramatic design,” says Steve Hasenmueller of Marquis. “A small number of people are turned off,” he concedes. “Because it is very attention grabbing, very masculine in design, it is not everyone’s choice, but the majority are
attracted to it. They like the contrast.” WOW FACTOR
Steve is quick to point out that the Marquis design upgrades are not just about aesthetics. “Our advances are not just cosmetic,” Steve explains. “All styling is backed up by uniquely designed water treatment and therapy systems that are not so easy for others to copy.”
Leading colour sales currently put white and pearl finishes ahead of the rest of the field but Steve believes displaying a variety of colour options in both spas and cabinets is the key to success. “I would always advise the retailer to go for a choice of colour options,” says Steve. “The customers want options to be able to contrast; it helps them to make a decisions, so showrooms should make a colour statement with their displays,” he adds.
ABOVE: Artesian offer consumers a variety of choice like the Piper Glen model with a grey cabinet.
ABOVE: Research and development is continuous for brand’s like Artesian. Hot Tub & Swim Spa Scene DESIGN TRENDS 17
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