DESIGN & ARCHITECTURE


The club debuts a 270-degree Les Mills Immersive Fitness studio


HIT THEM FOR SIX Pure Fitness, California Tower, Hong Kong


of Hong Kong opened in April 2015. Designed by Elaine Jamieson from


O The small floor areas on each level lend themselves to a boutique gym feel 52 Read Health Club Management online at healthclubmanagement.co.uk/digital


Positive Partnership, its design is high- end in keeping with its location. The design vision is industrial urban chic with elements of cool sophistication – bare concrete and raw steel with a touch of glamour, and floor-to-ceiling windows overlooking the city. The challenge of operating across so


many floors was addressed with a new internal staircase, which has become a major design feature that’s integrated all elements of the gym. The relatively small area of each floor assists in giving the club a boutique feel. Also incorporated is what’s said to be


the world’s first 270-degree Les Mills Immersive Fitness studio. Membership costs HK$1,119 (£95) a month for Pure Fitness California Tower, or HK$1,499 (£125) for all Pure Fitness and Yoga locations in Asia – plus joining fee.


August 2015 © Cybertrek 2015


ccupying 25,000sq ft over six floors, this new HK$30m (£2.5m) Pure Fitness club in the central business district


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