STREET LEAGUE THE P&G UK IMPACT AWARD, IN ASSOCIATION WITH THE DAILY TELEGRAPH
Street League uses football to reach and improve the lives of 16-25 year-old NEET (Not Employed, in Education or Training) young people across the UK. The programme has impacted on more than 20,000 hard-to-reach young people, many of whom have offending and/or substance-misuse backgrounds.
By combining soft-skills training with accredited courses – including CV writ- ing, interview training and Football Association (FA) coaching – Street League has been providing participants with routes to employment, training or schooling since its inception in 2001. Currently, 72 per cent of academy
graduates go on to make a positive change in their lives by getting a job or going back into education – all be- cause of the power of football! Street League is currently Number 10 Downing Street’s volunteering part- ner and has been a charity partner of The FA since 2010.
CHILDREN IN HAITI CONTINUED TO PLAY SOCCER SURROUNDED BY THE RUBBLE OF DESTROYED BUILDINGS AND SHATTERED LIVES. DESPITE EVERYTHING THEY HAD LOST THEY FOUND HAPPINESS THROUGH THEIR LOVE OF THE GAME
GOALS HAITI
BEST NEW PROJECT, SUPPORTED BY PWC
Following the January 2010 earthquake, GOALS Haiti founder Kona Shen was sur- prised that children in Haiti continued to play soccer surrounded by the rubble of destroyed buildings and shattered lives. Despite everything they had lost, people managed to find happiness through their love of the game.
Community development through football Issue 4 2012 © cybertrek 2012
Shen launched GOALS with the aim of harnessing the love of the sport to advance positive youth development with three simple philosophies. Firstly, in order to play soccer, kids need a safe, clean and healthy environment; GOALS responds by encouraging youngsters
to clean up litter in public areas, plant trees and recycle old materials by reus- ing them for new projects. Secondly, the kids need strong, healthy bodies; GOALS helps kids plant vegetable gar- dens, provides a daily meal and clean drinking water for families, hosts mobile clinics and health seminars and works with communities to construct public sanitation facilities. Thirdly, kids need communities with good leaders. GOALS mobilises communities, empowering young people and adults to organise and develop projects that improve shel- ter, leadership and infrastructure.
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