MILON’S HIGH INTENSITY INTERVAL TRAINING SYSTEM HAS NOW BEEN INSTALLED IN OVER 2,000 SITES
central light column, which changes colour every minute to indicate to users when to move on to the next machine. “The machines provide an upper and lower body workout, delivering an ideal group training programme for niche markets, including the 50+ age group, women and young adults,” says Richard Sheen, national sales manager at Pulse Fitness.
Multi-functional machines The popularity of cable-based functional training – which offer endless training possibilities on one piece of equipment – means almost every manufacturer now has its own version of this piece of kit. Matrix Fitness believes the machines’
versatility can help drive improved member engagement, as MD Jon Johnston explains: “Member engagement is an ongoing challenge for operators, particularly in the strength market where entertainment options are not as feasible
“Member engagement is an ongoing challenge, particularly in the strength market”
as with cardio products. Our G3 Series Functional Trainer addresses this, offering over 200 exercise options, providing users with versatility and variety to support motivation and engagement.” The Fitness First site in Poole has incorporated Matrix’s G3 Series Functional Trainer as part of a dedicated freestyle zone, which also houses equipment including kettlebells, medicine balls and suspension training. CYBEX International’s cable-based
Bravo functional training system was awarded the FIBO Innovation Award 2012 for its innovative progressive stabilisation feature. Dr Paul Juris,
executive director of the CYBEX Research Institute, explains: “Progressive stabilisation combines the best of multi- function cable systems with the best of fixed-path single-function systems, and the result is a better strength workout.” Phil Daniels, fitness manager at CYBEX
INCREASED RESISTANCE: CYBEX’S BRAVO COMBINES THE BEST OF CABLE AND FIXED-PATH SYSTEMS august 2012 © cybertrek 2012
showcase site SportHouse, encourages all of his members to use the Bravo. “We have over 250 pieces of CYBEX equipment at SportHouse and the Bravo is one of the most popular,” he says. “We incorporate it into almost all training programmes, be it strength building, functional training or rehab.” CYBEX is also set to introduce a structured exercise format around Bravo. Debuted at IHRSA in March, the Bravo Boot Camp will form part of a Bravo programming rollout, set to launch this autumn. “The Bravo Boot Camp incorporates 10 stations as part of a 30-minute workout, designed to build strength, power, endurance and cardiovascular fitness,” explains Lisa Juris, CYBEX’s vice president for marketing. It will be supported by CYBEX’s digital workout guide, which enables users to work independently but with the support of an interactive exercise routine. Total Gym’s cable-based GTS® system has been around for a while – the company has long extolled the value of small group training – but has recently been upgraded and rebranded. The system, which uses gravity and the user’s bodyweight to deliver a challenging full- body workout, was recently selected
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