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Welcome
Aircraft interiors Expo is the world’s largest event that is the launch pad for cabin programmes showcasing tomorrow’s designs, in-flight entertainment, connectivity and passenger services. Now in it’s 12th year, the show is taking place at the Hamburg Messe, from 5 – 7 April attracting specialists from across the aircraft interiors market
Katie Murphy
With over 500 suppliers showcasing products and services incorporating the whole cabin experience from luxury seating and upholstery to in-flight entertainment and amenity kits this is the reason why over 7,000 visitors (including more than 600 airline personnel from 194 airlines) walk through the doors. Passenger demand is growing once again and passenger expectation levels also appear to be increasing. Both these factors have an impact on an airline’s cabin interior from more comfort and convenience to in-flight entertainment. With business travellers starting to return to business class in healthier numbers new business class designs are more important as airlines look for innovative ways to enable their growth in this area. The show this year will again begin with a top level press
conference to debate some of the most pressing issues facing the cabin interiors sector. Taking place on Tuesday 6 April in the Airline Lounge Hall B7 at 10am, the discussion will cover areas such as the future of the passenger experience and what the latest trends are in cabin segmentation, seating and in-flight entertainment. For the fifth time, the Crystal Cabin Award will be presented in association with the Aircraft Interiors Expo. The finalists will be showcasing their successful entries in the Crystal Cabin Award Gallery in Hall B6 (stand 6G95) with a presentation of the winners at 11am on Wednesday 6th April. Germany’s Federal Ministry of Economics and Technology (the
BMWi) is lending its support to Aircraft Interiors Expo for the first time this year. The BMWi has now included the exhibition within its prestigious list of international trade fairs and has opened up its exhibition attendance scheme to innovative, young German companies to help them participate in the 2011 show. With the help of German Trade Fair Association, AUMA, which
represents the interests of Germany’s exhibition industry, the idea is to support small German companies looking to market innovative products for the cabin interior. This initiative offers a really tangible boost to German businesses that have been operating for less than a decade and have no more than 50 employees, as well as an annual turnover below €10 million. We are delighted that AUMA has recognised the importance of
Aircraft Interiors Expo as the international marketplace for innovation in the cabin interior. The event attracts both exhibitors and airline buyers from around the globe so the financial incentive that AUMA offers could make a significant difference to a young German company looking to access or grow within the aircraft
interiors market. Aircraft Interiors Expo understands the importance of being
environmentally friendly, ethically sound and of benefit to the economy. As part of our commitment to sustainability and understanding that our events and processes can have both a positive and negative impact on environmental, social and economic issues, I am delighted to welcome back The Hemshorn Foundation to the show (stand 5G2), a local charity which supports talented children & adolescents from poor socio- economic backgrounds of all ethnic origins. Working with a local charity is part of this important process and we are therefore asking visitors and exhibitors to support the Foundation, and the children they assist, by donating during the show. For further information, or to donate, you can find Hemshorn Foundation on stand 5G2.
Our intention, during the process of preparing for the Exhibition, is to provide event management that wherever practicable minimises the negative and maximises the positive impact to the environment .With commitment to continual improvement Aircraft Interiors Expo works closely with industry professionals and governing bodies to excel standards in sustainability. The transparency of these actions are seen through our involvement and compliance with BS8901, the British Standard for Sustainable Event Management. Exhibitors can get involved by completing 10 sustainable actions (available from the organisers’ office) and will be presented with a certificate during the show on completion of 5 or more of the actions. Time and time again this exhibition has acted as the launch pad for many cabin interior programmes and innovative new products. We expect this year to be no different with our exhibitors displaying the designs of tomorrow to the world’s airline buyers. The beauty of the event is that we incorporate the breadth of products that cover the whole cabin experience. On behalf of the Aircraft Interiors Expo team, I would like to wish you a successful, productive and enjoyable show.
Katie Murphy P.S. Don’t forget to use your telephone to log on to our mobile portal for live show information.
www.aixnow.com
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