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Mexico looks beyond the beaches


BY ALAN ORBELL THE UK tourism market is now more important than Spain for


visitors to


Mexico with an annual total of around 350,000,


according to Javier Aranda


Pedrero, the Mexico Tourism Board’s Regional Director for Europe. “With the start of British Airways’ flights


three years ago and Virgin last year we now have a better tourism mix compared with our traditional markets. “The UK market is becoming mature


and we look forward to developing new destinations, particularly the Pacific Coast, Mexico City and surroundings. “We’ve been working closely with our


partners, doing co-operative campaigns, and focusing on a hard sell rather than destinations. Next year we’re planning to communicate direct with the consumer to show the areas that are not so well known in the UK and


to develop


programmes for 2014/15,” added Pedrero. “The combination of culture, history and


beaches in our Caribbean resorts are equally available in the Pacific


which are already well known to the areas,


Team up for 15% commission to Asia


BY ALAN ORBELL THE Holiday Team has launched a 180-page Far East brochure, exclusively for the travel trade, featuring almost 200 properties in Thailand, Malaysia, Brunei,


Singapore, Bali,


Cambodia, Laos, Hong Kong and China. Guided touring products cover more than 20 tours, including a jungle safari and a luxury train journey on the Eastern and Oriental Express; cruises


six including a Yangtze River


Cruise; 16 multi-centre holidays; and more than 60 day trips. The Holiday Team product can ONLY


be booked via its Travel Agent Partners. “Rewarding hard-working travel agent partners is The Holiday Team’s priority,


commission


North American market. We believe now is the perfect moment for a surge in UK visitors. TUI will be launching flights from Gatwick and Manchester to Puerto Vallarta and we’re looking at flights from Ireland. We believe that we are very strong with the base that we have


created. Mexico is well known for beaches but our wonderful history,


traditions,


exciting cities, great gastronomy, shows, sports, spas and golf all makes the country a wonderful experience for the tourist,” said Pedrero. visitmexico.com


with a lucrative 15% on


offer,” said Rajan


Sawhney, Holiday Team Sales Director. Holidays are accessible online or via a dedicated and specialised call centre open seven days a week. theholidayteam.co.uk


Barbados has new Manchester options


NEW TRADE LINKS FOR FAR EAST SPECIALIST


BY STEVE HARTRIDGE FAR East specialist operator China Links is looking to forge close ties with a select band of independent agents. UK Sales Manager Charlie Cooper said he was hoping to increase trade bookings to ‘one in fi ve’ in 2014. “We are looking for slow but steady growth through the trade… and want to hear from good and committed agents,” he commented. “We will be looking at the full range of trade engagement, from shop visits, online training, fam trips, plus a competitive commission rate.” China Links offers both standard introductory and tailor-made tours and ‘guarantees departures’ in 2014. Planned are 14 escorted tours to China, fi ve tours to Japan and Korea and nine to Indochina, said Cooper. The 10-day inclusive China Essential Tour, taking in Beijing, Xian and Shanghai, starts from £1,698pp. chinalinkstravel.co.uk


THOMAS Cook has launched a new twice-weekly service to Barbados from Manchester Airport. The service is the only one to Barbados outside of London and operates in addition to the weekly Manchester-St Lucia-Barbados flight and a weekly Manchester-Antigua- Barbados flight which will operate from December 19. The flight departs at 11.15,


convenient for connections out of Europe as well as the north of England, Scotland and Ireland. The flight features a two-cabin configuration of Premium and Premium economy and 268 seats. flythomascook.com


Vietnam,


Pictured is Petra Roach, VP Sales


& Marketing UK for the Barbados Tourism Authority and Christophe De Buf, CEO of Thomas Cook Airlines UK & Europe.


8 December 2013


www.sellinglonghaul.com


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