COMPANY PROFILE AND EVENTS UPCOMING EVENTS SPOTLIGHT
COMPANY PROFILE BOB JACKSON CYCLES
Tel: +44 (0) 113 2551144 Email:
Factory@bobjackson.demon.co.uk W:
www.bobjacksoncycles.co.uk
RELENTLESS NASS July 6th to 8th
Bath Showground, Somerset
www.www.nassfest.com July 2012
DEALER CAMP 2012 Tuesday July 24th to 26th Deer Valley Resort, Park City, Utah
www.bikedealercamp.com
August 2012
ISPO BIKE 2012 Thursday Aug 16th-19th Messe Munchen, Munich
www.ispo.com/bike
EUROBIKE DEMO DAY 2012 Tuesday Aug 28th Friedrichshafen, Germany
www.eurobike-show.de
EUROBIKE 2012 Saturday Aug 29th to Sept 1st Friedrichshafen, Germany
www.eurobike-show.de
September 2012
INTERBIKE DEMO DAY Monday Sept 17th Las Vegas, USA
www.interbike.com
INTERBIKE 2012 Wednesday Sept 19th to 21st Las Vegas, USA
www.interbike.com
CYCLE SHOW 2012 Thursday Sept 27th to 30th NEC, Birmingham
www.cycleshow.co.uk
October 2012
BIKE BRNO Thursday October 4th to Sunday 7th Brno, Czech Republic
www.bike-brno.cz
BIKE MOTION BENELUX Friday October 12th to Sunday 14th Utrecht, Netherlands
www.bikemotionbenelux.nl
November 2012
GADGET SHOW LIVE XMAS Friday November 30th to 2nd December ExCel, London
www.gadgetshowlive.net
January 2013
THE LONDON BIKE SHOW Thursday January 17th to 20th ExCel, London
www.thelondonbikeshow.
co.uk
For more cycle trade dates:
www.bikebiz.com/events
THE BIBLE IS BACK!
80 BIKEBIZ JULY
How long has Bob Jackson been established? It was set up in 1935, originally as JRJ Cycles.
What services do you offer? We are not a retail shop, we are a factory which specialises in frame building, frame repairs and frame resprays. We can repair almost anything so long as it’s made from steel. We modify old frames to take modern components and we can fit S & S couplings to new or old frames. In the last few years we have had a
large up turn in people wanting steel forks with one-inch steerers. Since most things now are carbon or 1 1/8- inch retail shops cannot find anyone to supply these.
What’s your most popular service? By far the re-spray and frame repair/modify side. On an average year we will turn around approx 700 frames.
Are you seeing an increase in the numbers of people after a custom frame, or are numbers steady? No, totally the opposite. Fifteen years ago all we built was custom-made frames. Today, I would say that 85 per cent of our frame building is our off- the-peg range of which we carry six models.
The simple fact is that today most people have no idea, or care, what head and seat angles, bottom bracket heights or chainstay lengths do. They are just happy to leave it to the builder. I also think that because we build and paint in-house and do not buy in from China and just stick our name on
frames, this gives us a great deal of flexibility. For example we had a customer the other month who had been looking around for a fixed wheel frame so his son could ride grass track. The problem was that all the mass-produced frames did not have clearance for grass track tyres. He looked at ours, which had the best clearance he had seen. Simple; we built him one of our off-the-peg models with oval chainstays instead of the standard Round-Oval-Round. This gave him about 5mm more clearance. For us it was just building the same frame but with a B/B Shell for oval stays and a different pair of chainstays. By this flexibility we got the sale. This also applies to our painting: Because we build and paint our off- the-peg models can be painted in any of our colours of which there is approximately 100. Again this flexibility sells frames and re-sprays.
Is there anything you’d like to tell the trade? Stop turning away customers with old bikes they want to do up, or trying to sell them modern alloy and carbon bikes they don’t want. They will only walk away. The trade we already deal with do very well out of the re-spray service. Think of this: The customer comes in and wants a re-spray. You charge to strip the bike down, you charge and send frame to us. We do all the work and give you trade discount and then you charge to re-build his bike. Also in most cases this will involve some new parts cables, headset, bottom bracket, cassette and chain, etc.
For additional copies please contact:
Gemma.Messina@
intentmedia.co.uk
BIKEBIZ.COM
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