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The Travel Tech Show at WTM


® The UK’s largest travel technology show


This is now the largest dedicated travel technology event in the UK, having grown by 20% in the two years since its launch. A range of new companies within the New Exhibitor Pavilion are welcomed this year and here we offer just some of the many seminar highlights.


These sessions are organised and moderated by Paul Richer, Senior Partner, Genesys – The Travel Technology Consultancy, please see online for a full programme.


Outlining important industry trends for 2015, key sessions include:


The State of European Start-ups When: Monday 2 November, 14:00-15:00 Where: WTM Global Stage AS850 Discussion on global online travel trends and the state of start-ups in Europe. Speakers provide an analysis of mobile device ownership and usage, and delve into key trends for all major travel segments, including air, hotel, car rental, tour operators and rail. Speakers: Cees Bosselaar, Phocuswright Destination Marketing Specialist; Florence Kaci, Phocuswright European Market Specialist; Kevin O’Shaughnessy, CEO, Indigo; Alan Clarke, CEO, Homestay.com; Charlie Osmond, Chief Tease, Triptease; and Carlos Borges, CEO, TripRebel.


The Independent US and European Lodging Market: Lost Opportunities? This will be held on Wednesday 4 November in South Gallery 21&22, organised in conjunction with h2c.


Customers Crave Content When: Tuesday 3 November, 10:30-11:30 Where: Platinum Suite 3&4 It is vital that the information you publish is compelling and persuasive; the team of experts here will give you tips to ensure your content counts. Speakers: Sam Crowther, Head of Creative, Bauer Radio; and Pleasance Coddington, Group Head of Content & Social Media, Momondo Group.


Search Engine Update 2015 When: Tuesday 3 November, 12:00-13:00 Where: Platinum Suite 3&4 Search engine marketing and optimisation is an ever-evolving science and this seminar will advise on how to keep abreast of regular updates and new features. Speakers: Anna Chomse, Industry Head – Travel, Google; Andrew Jones, Head of Search Account Management, Yahoo!; and Frankie Ho, General Manager, Baidu International.


Digital Marketing When: Tuesday 3 November, 15:00-16:00 Where: Platinum Suite 3&4 Digital marketing, although complex, is one of the key factors that drives a profitable travel business. This session will help steer you through the digital marketing minefield. Speakers: Colin Lewis, Director of Marketing, bmi regional; and Andrew Leung, Head Online Marketing, Mr & Mrs Smith.


A host of exciting sessions, moderated by Mark Frary & Steve Keenan, have been organised for 2015 and following we have a quick selection to whet your appetite!


22 Register for WTM London 2015


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