INDUSTRY UPDATE NEWS
A sure way to stain-resistance
With a 10-year stain Protected Promise and a range of trend-led styles and colours, Suretex is F&X Carpets answer to great value easy living carpet.
Developed in-house from high-quality 100% polypropylene fibre, all Suretex styles are available in a two-ply yarn that gives better recovery and more resilience for a stain-resistant carpet that stays looking good for longer. With velour and twist styles and a range of colour palettes, Suretex ticks all the right boxes for retailers looking for a great value collection of stain-resistant styles:
Karndean Designflooring Unveils New Look ‘Floorstyle’ Inspiration Tool
UK manufacturer of luxury vinyl flooring Karndean Designflooring has revealed its new-look interactive Residential Floorstyle tool offering interior design inspiration online.
Designed to support independent retailers at the point of sale,
www.karndean.com/floorstyle - is a one stop, online design lounge featuring Karndean’s full catalogue of wood and stone effect designs.
Mobile and tablet friendly, the free tool allows retailers to demonstrate individual products to customers in a room of their choice. With an impressive choice of typical roomset
images to choose from, retailers can also showcase floor designs in various interior décor schemes, add in design strips and compare favourite designs side by side.
“With so many trends, designs and styles available, our Floorstyle tool gives independent retailers the ability to go one step further in helping their customers choose the right floor design in store,” explained Heather Horton, head of digital and communications at Karndean Designflooring.
She said: “Alongside our Karndean Designflooring Augmented Reality App, our latest Residential Floorstyle update means our retailers have our entire product collection available at their fingertips.”
www.karndean.com/floorstyle
“Suretex offers retailers a brand new name in bleach-cleanable stain-resistant carpet with a young and energetic image that is sure to appeal to homeowners of all ages,” says Gordon Hugo, F&X Carpets. “We’ve worked hard to ensure that this new generation of stain- resistant carpet delivers in the style stakes, but that it also offers exceptional value, something of an F&X Carpets trademark.”
With varying qualities including Classic, Deluxe and Supreme, Suretex carpets are available in a wide range of price points, ensuring that retailers can provide their customers with stylish carpet and a price that is right and with the reassurance of the 10-year Stain Protected Promise.
gordonvhugo@googlemail.com
Tomorrow’s Retail FloorsWinter 2016 | 07
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