Hot Tub & Swim Spa Scene RETAILER FOCUS
comprises an office space above a retail shopfront with a number of hot tub models on display. At first the company’s trade client base dominated the workload as Jamie carried out deliveries, installations and repairs on behalf of a number of spa retailers across the country, but nowadays the trade side has quietened down and Jamie now sells the Artesian Spas range of hot tubs, as well as continuing to do repairs and maintenance. His client base extends from the west side of Dorset to East Sussex and up to Oxford.
HOT TUB SALES
“The second and third year after we set the business up were our busiest years to date,” reveals Jamie. “The maintenance and servicing side of the business kept us ticking over during the recession and when the market began to pick up again we took the decision to step into hot tub sales.
“In hindsight I wish we had branched into sales a bit sooner as it has been a really profitable area for us. If you’ve got the right product, which we have with Artesian, and the right customer service values, which we like to think we have, then hot tub sales can be a real success.”
Spa Maintenance Services became an Artesian Spas dealership around three years ago. Their current bestselling models are the Iris from the Garden range and the Hawaii from the South Seas range. The compact four-person Iris model is the ideal option for customers with limited space and combines energy efficiency with powerful hydrotherapy features. Meanwhile the Hawaii has customisable massage settings and features a whirlpool jet along with LED multicolour lighting and Ozone water treatment.
LANDMARK MOMENT
“The biggest landmark in my two decades in the spa industry was taking the initiative to start my own business. It was a huge risk at the time but luckily it has paid off! I feel a great sense of achievement when I look back at where we started and how far we’ve come in those years,” says Jamie.
Jamie and Julie are still the driving force behind the business, but they occasionally employ casual workers during the busy summer
ABOVE: The company’s current bestselling models are the Iris from the Garden range (pictured) and the Hawaii from the South Seas range.
season to help with the workload. “There’s never really been a plan for the business as I prefer to go with the flow, but looking ahead to the next 20 years, I like to think that I’ll be able to put my tools down for good. I don’t want to be grovelling around on my hands and knees forever!” He adds: “With that in mind, I hope to develop the sales side of the business further, but it will be a gradual transition.” The Hot Tub Man Tel. 01489 780 980
www.thehottubman.co.uk
ABOVE: With the ambition of one day running his own business, Jamie leaped at the opportunity to start his own spa maintenance company with his wife Julie in May 2003.
ABOVE: Spa Maintenance Services specialises in hot tub installs, relocations, servicing and repairs. The company also sells new and used hot tubs and supplies covers, accessories and chemicals.
Hot Tub & Swim Spa Scene RETAILER FOCUS 15
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