Rotterdam is proud of its record of being a city that’s open to innovation
Although it accounts for just 10 per cent of traffic movements, trucks and delivery traffic represent a relatively large polluter, good for about 60 per cent of NOx emis- sions and 40 per cent of the PM10. With the improving economic condi- tions, urban logistics will intensify. That presents us with the challenge of keeping the increasing logistic demand from pressurizing quality of life in the city. We can, of course, stimulate effi-
cient driving behaviour and thus there is now a Drivers’ Competition: via an app that measures driving behaviour, a group of ‘good driv- ers’ is being created who, during a finals day, will compete for the title of ‘best driver in Rotterdam’. This is good for creating awareness and that’s a necessity for change. Even more importantly, making
the fleet of logistic vehicles cleaner and emission-free is our main goal. That, however, is something that can only be achieved by availability and especially affordability of electric or hybrid-electric vans and trucks. Developments in this area seem to
be slower than in personal mobility. The municipality’s role is to stim-
ulate demand for these electric vehicles. Various initiatives have been launched with Light Electric Vehicles or cargo bikes that per- form last mile deliveries and we are working on granting electric vehi- cles extra privileges, such as the use of the bus lane and more lenient delivery times. Therefore, we appeal to the European government: facilitate the tempo and set up a European Fund or subsidy scheme to help finance electric vans and trucks. I am asking manufacturers to innovate, and develop an electric or partially electric logistics solution, since there is a genuine and grow- ing demand.
Is there anything else you would like to say to our readers? Next to hoping that you will have a very successful conference in Rotterdam, I’d like to call upon all cities to facilitate and stimu- late the changes we need in order to keep cities liveable. And to all
organizations, I’d like to say: Rotterdam has always been a test- ing ground for (technical) innova- tions, our door is open!
FYI
Pascal Hofmann is Senior Communications Manager, Mobility at the Municipality of Rotterdam
Anna Feiner is Spokesperson for Pex Langenberg, Vice- mayor for Sustainability, Mobility and Culture, Municipality of Rotterdam
amj.feiner@rotterdam.nl p.hofmann@Rotterdam.nl www.gezonderelucht.nl
www.rotterdam.nl/ wethouderlangenberg
Rotterdam plays host to the Polis Annual Conference from 1-2 December 2016. For more information see the Polis advertisement on page 22 or go to
www.polisnetwork.eu
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ROTTERDAM
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