“We have heat sensors that sense the amount of cyclists waiting and give more green when it’s busy”
At the beginning of this year, we established a large environmen- tal zone in Rotterdam that applies to both passenger cars and trucks. By combining this with a scrapping scheme, residents with older, pol- luting cars, usually a financially vulnerable group, will be spared. An environmental zone is an effec- tive measure. In order to foster the change towards an emission free fleet, we help stimulate electric car use in Rotterdam. We’ve just launched our 2000th charging point in the city and we are almost dou- bling this amount by 2018. Another way to stimulate a change
Rotterdam has a reputation for being one of the more congested cities in the Netherlands
can inspire each other through a Rotterdam cycling community called ‘fietsfan010’. Here attention is brought to problems in our facili- ties. Because of this community cycling trails and bicycle parking facilities have been improved. The Coolsingel, that ‘four-lane arterial road’ in the city centre, will be redeveloped to form a car- restricted boulevard with plenty of space for cycling, walking and green areas. These kinds of redevelop- ments make former barriers into public spaces where people can meet, recreate, live. Through traffic is guided over the
ring roads around Rotterdam. When someone from outside the city wants to visit the city centre of Rotterdam, he or she uses public transport, or a
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combination of car and public trans- port via our Park + Ride facilities. By doing so, we manage the increasing pressure on our infrastructure and bring balance in the use of car, bike, public transport and pedestrians.
How do you stimulate these changes? We stimulate change mainly by facil- itating. Transitions need time and space. In Rotterdam, as I said before, we make it happen by facilitating the transition. This means we give people, organisations, companies with good initiatives, with innovative ideas, room to make those initiatives happen. This can be by stimulating them with funds, introducing parties to each other or simply give them physical room to experiment.
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in mobility is by facilitating other forms. We’re optimizing our cycling infrastructure. That’s done by infra- structural adjustments like wider, two-way bike lanes, new asphalt or more parking spaces for cyclists. But we also experiment for a better ‘cycling flow’. We have rain sensors that give
cyclists more green at traffic lights when it rains, heat sensors that sense the amount of cyclists wait- ing and give more green when it’s busy. But we’re also trying out a ‘green predictor’ that shows the right cycling speed in order to get green at the next traffic light, mak- ing a cyclist stop and start less. These measures also mean that cyclists will gain an advantage over motorists, which can stimu- late motorists to grab the bike for shorter distances.
What challenges and solutions do you see for logistics?
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