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canfi tpro International Club Business Conference and Trade Show AUGUST 8 – 9, 2014


By invitation only. Club owners and


canfitpro International Club Business Conference and Trade Show August 8 – 9, 2014


canfitpro offers a diverse conference canfi tpro Friday August 8


skills and knowledge to be confi dent that you and your staff will generate the profi ts necessary to excel in your business. Topics include sales, marketing, member recruitment and retention, program management and leadership, and more.


for club owners, operators, fitness pro- fessionals and educators from around the world. This broad offering provides you with the skills and knowledge to be confident that you and your staff will generate the profits necessary to excel in your business. Complete your conference experi-


Complete your conference experience by attending the largest fi tness trade show in Canada! Save money on purchases for your club with access to great deals on the latest products and services from over 225 exhibitors.


ence by attending the largest fitness trade show in Canada! Save money on purchases for your club with access to incredible deals on the latest products and services from over 225 exhibitors.


Friday, August 8 Opening Ceremonies: It’s Foolish To


Hayley Wickenheiser


Be Normal! Hayley Wickenheiser [insert picture] In this inspiring keynote presenta- tion, four-time Olympic gold medalist, Hayley Wickenheiser shares how suc- cess comes from going above and be- yond what others normally do. Hayley is regarded as the best female hock- ey player in the world and has led the Canadian Women's hockey team to numerous championship wins, most recently as Gold Medalists at the 2014 Winter Olympic Games in Sochi. Not only an athlete, Hayley is also a com- munity leader and an accomplished student and business woman who in- spires audiences to give their best in everything they undertake.


John Formica


Club Owners’ Day The unique Club Owners’ Day is a canfitpro favourite for club and facility owners and operators, managers and for anyone who supervises people, de- partments and the bottom line. Learn from top experts in their field the best practices and most cost-effec ive and revenue generating strategies.


[highlighted sessions] Facility and Suppliers’ Summit


vision of club owners. Forest will ex- plain how he grew a company from $3 million to over $100 million a year, sharing his successes and failures and providing a direction and signifi- cant landmarks to follow on your own journey. Panel Presentation: The Business of


Fitness in Canada Facilitated by Rod Macdonald with


Opening Ceremonies: It’s Foolish To Be Normal!


Hans Muench, Eveline Canape and David Patchell-Evans canfitpro and Fitness Business


In this inspiring keynote presentation, four-time Olympic gold medalist, Hayley Wickenheis r shares how success comes from going above and beyond what others normally do. Hayley is regarded as the best female hockey player in the world and has led the Canadian Women’s hockey team to numerous championship wins, most recently as Gold Medalists at the 2014 Winter


Club Owners’ Day


Olympic Games in Sochi. Not only an athlete, Hayley s also a community leader and an accomplished student and business woman who inspires audiences to give their best in everything they undertake.


Facility and Suppliers’ Summit Luncheon: Making Relationships “Magical” — Secrets to Create Lasting Connections to be Memorable and More Likeable


Canada are proud to bring together the country’s top leaders to discuss their views on the fitness industry in Canada and forecast where our busi- ness is heading. A key “see and be seen” event – you’ll be able to return to your business with a solid under- standing of what the future portends. Sponsored by canfitpro and FITNESS BUSINESS CANADA.


Saturday, August 9 Program Directors’ Day Program Directors’ Day (the only


one of its kind in the world) offers unique sessions for leaders of clubs and facilities. Learn ways to generate revenue, tackle retention issues, learn about the latest trends and increase your success in business and in life!


Luncheon: Making Relationships “Magical”: Secrets to Create Lasting Connections to be Memorable and More Likeable John Formica [insert picture]


12 Fitness Business Canada March/April 2014 12 Fitness Business Canada July/August 2014


By invitation only. Club owners and suppli- ers will join canfi tpro and “[Ex-Disney Guy” John Formica for lunch, getting a chance to network with their colleagues directly. Learn how to make relationships magical, h w to create lasting and memorable connections with customers, businesses, and teams, and how to improve leadership and sales in the workplace.


The Anatomy of a Fitness Business Vito La Fata [insert picture] Just like your body, your fitness


Forest Hamilton


Business Forest Hamilton[insert picture] A session intended to expand the


Jane Riddell [insert picture] When it comes to running a suc-


The unique Club Owners’ Day is a canfi tpro favourite for club and facility owners and operators, managers and for anyone who supervises people, departments and the bottom line. Learn from top experts in their fi elds the best practices and most cost-eff ective revenue generating strategies.


cessful fitness business, Jane Riddell, GoodLife Fitness Chief Operations Officer, recognizes that the best strat- egy will not succeed without the right people. During her more than 30 year career with GoodLife, Jane has invest- ed a great deal of time in developing people and creating the award-win- ning work culture. In this session you will learn the importance of finding the right people for the right roles and how creating an exceptional culture in your organization can lead to great success for your business, your em- ployees and your customers.


[optional to include, if there is


room] Sunday, August 10 Closing Ceremonies: Fascinating


Paradoxes of Fitness Lawrence Biscontini


How to Build a $100 Million Business


A session intended to expand the vision of club owners. Forest


La will explain how he grew a com-


improve the quality of your lif . Shrink $100 million a year, sharing his


down what all the fitness experts say successes and failures and pro-


into six words. We will explore amaz- viding a direction and signifi cant


ingly true - yet paradoxical - facets of landmarks to follow on your


fitness that oftentimes prove uncanny. own journey.


This candid look at the industry will put together the state of affairs of fit- ness in the world in a way that is, in a


Panel Presentation: word, fascinating!


highlighted sessions] Facilitated by Rod Macdon ld with Hans Muench, Eveline Canape and David Patchell-Evans


The Business of FRegitness in Canada rate.


ister by July 11 for $359* *Early bird Professional member


canfi tpro and Fitness Business Canada are proud to bring together the country’s top leaders to discuss their views on the fi tness industry in Canada and forecast where our business is heading. A key “see and be seen” event – you’ll be able to return to your business with a solid understanding of what the future portends. Sponsored by canfi tpro and Fitness Business Canada.


wrence w ll share six easy ways to pany from $3 million to over


suppliers will join canfitpro and “Ex- Disney Guy” John Formica for lunch, getting a chance to network with their colleagues directly. Learn how to make relationships magical, how to create lasting and memorable connections with customers, businesses, and teams, and how to improve leadership and sales in the workplace.


How to Build a $100 Million Attracting and Retaining


off ers a diverse conference for club owners, operators, fi tness professionals and educators from around the world. This broad off ering provides you with the


Good People: Lessons from Being "Undercover" in the Fitness Industry


business has an anatomy that needs to be understood, cared for, and main- tained in order to function and pro- duce consistent profitability. We’ll dissect and expose the systems and leadership mindset that it takes to or- ganize, operate, and work at a high lev- el of effectiveness and profit while get- ting your message out.


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