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IHRSA EUROPE UPDATE


Los Angeles, California. And in March, more than 11,800 individuals from 80 countries celebrated that, and more, when they attended IHRSA’s 31st Annual International Convention & Trade Show at the Los Angeles Convention Center. The convention featured more than


IHRSA 2012 G


old’s Gym, Venice Beach, Jack La Lanne… much of the modern fitness industry began in


150 leadership and fitness industry- specific education sessions. Meanwhile, the two-day trade show hosted 335 exhibiting companies across more than 14,860sq m (160,000sq ft) of exhibit space, all showcasing the newest and most innovative equipment, programmes, technology, exercise trends and industry best practices. “I extend my sincere thanks to


every attendee, exhibitor, sponsor, and speaker,” says Joe Moore, IHRSA president and CEO. “Our industry continues to show its innovation and entrepreneurial spirit for developing products, programmes and solutions that contribute to a healthier world. Every year, the collaboration of ideas and better business practices allows our industry to improve and advance itself. In turn, it equips club and fitness professionals with healthy solutions to take back to their own communities around the globe.”


delegate feedback


First-time exhibitor Bryce Taylor, programme director and inventor at Halo Trainer, was surprised by the strong international contingent at IHRSA 2012. “I felt we had incredible exposure to the international community,” he says. “I also was able to strengthen some relationships I’ve formed over time with other vendors.” Daron Allen, president and CEO of Visual Fitness Planner, believes that


2012 was one of his best years at the convention. And he’s been attending since 1994 – eight years on the club side and 10 as an associate member. “As far as the amount of traffic at our booth and the quality and type of people coming by – the top decision-makers and owners – this was the best convention,” he adds.


20 Read Health Club Management online at healthclubmanagement.co.uk/digital


keynotes & receptions… On Wednesday, Fast Company co- founder William ‘Bill’ Taylor took the stage at the historic Nokia Theatre. In his session, sponsored by Matrix Fitness, Taylor – the author of five best-selling books – spoke on the topic of Practically Radical: Transforming Your Company and Challenging Yourself. The lesson is as simple as it is urgent, he argued: “It’s not good enough to be ‘pretty good’ at everything any more. You have to be the most of something – the most focused, most responsive, most colourful, most elegant… the most something!”


NEWS


Kristen A Walsh takes a look back at IHRSA’s 31st Annual International Convention & Trade Show


The two-day convention hosted over 300 leading health and fitness companies That evening’s opening reception,


sponsored by Motionsoft, welcomed the convention attendees with food, networking and live music. During Thursday’s general session,


sponsored by Precor Incorporated, IHRSA’s Moore briefed attendees on the State of the Fitness Industry. Moore quoted a recent IBISWorld market report which concluded: “The health and fitness club industry has remained remarkably resilient.” Moore added, “The state of the industry is strong.” Best-selling author Simon Sinek then


took the stage. Sinek wrote Start With Why: How Great Leaders Inspire Everyone to Take Action, a groundbreaking book that explains why people are inspired by certain leaders, messages and organisations. He urged his audience to align themselves with like-thinkers. “The most basic human desire is to feel like we belong. When you are in any environment, you want to feel like you belong, so you seek out others you trust,” he said. “Figure out what you believe in and don’t stray. Those who think the same way will find you.” On Thursday evening, more than


2,000 people gathered in the Nokia Plaza outside the Nokia Theatre


may 2012 © cybertrek 2012


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