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Revamp for Crayford Weights club


Independent ly-owned Crayford Weights and Fitness in Crayford, Kent, is set to open a new gym extension during May 2012. First launched in 2010, the


club acquired an adjacent unit at the Crayford Retail Park and has appointed functional fitness specialist Jordan Fitness to equip the space. The extension has doubled


the space available and the new facilities include a group exercise studio as well as a ladies-only gym and group cycling studio – as part of plans to attract more female users. Existing facilities at the club


also include an injury clinic, spray tanning and supplements, a therapy room and an on-site personal trainer service. Since launching in November 2010, Crayford Weights and Fitness has attracted more than 1,000 paying members. Sarah Howard, gym manager, says: “ We are


confident the new Jordan equipment will help attract more female users as members. “And the men won’t miss out as they are also getting free weights including power bags,


The club’s equipment was supplied by functional specialist Jordan


Olympic training discs and medicine balls in their newly refurbished zones.” Zak Pitt, sales director at Jordan Fitness,


says: “We’ve built a strong relationship with Crayford Weights and Fitness since its opening on 2010 and are delighted to see that the club’s membership has taken off to such a level that the owners are now expanding their gym space.” Details: http://lei.sr?a=L6b0z


Urban Fitness opens first site in Henley


Business partners Adam Payne and Philip Asker have opened their first Urban Fitness-branded health club in Henley-On-Thames. The 418sq m(4,500sq ft)


club is the first of a number of planned openings for the independently-owned company. The strategy is to establish a high-end gym offer with a friendly club atmosphere and high levels of interaction between members and staff, to ensure that “everybody feels welcome” and enjoys their workout experience. The first club has a range of Matrix Fitness


OPERATOR INDEPENDENT


M3 INDOOR CYCLE M5


ELLIPTICAL AIR RESISTANCE RANGE


Urban Fitness: Looking to create an atmosphere that makes exercise fun


equipment in its new premises, including the G7 strength range and the full 7xe cardio range, which includes treadmills, ascent trainers, ellipticals, upright bikes, recumbent bikes and hybrid bikes, all featuring integrated 15 inch touch-screen TVs. The cardio equipment is also enhanced with Virtual Active technology. The fully interactive


may 2012 © cybertrek 2012


video-based cardio workouts allow users to virtually run, cycle or hike in different iconic destinations, including San Francisco and the Grand Canyon. Co-owner Payne says: “I wanted a


place where people can come and feel comfortable working out. The gym can become boring if you’re not careful and that puts people off. We’re looking to create an atmosphere that makes it more fun.” Details: http://www.urbanfitnesshenley.com/


“Keiser’s Air Equipment is appropriate for use across a wide variety of populations. From older people, to rehabilitation settings, to elite athletes, the equipment is usable in all groups without any compromise in quality. In addition, the equipment allows us to gather detailed information about force and power throughout the range of movement.”


Keith Stokes


Senior Lecturer in Physiology, Department for Health, University of Bath


Keiser UK Ltd


0845 612 1102 www.keiser.com


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FOCUS DMITRY YASHKIN / SHUTTERSTOCK.COM


FOCUS


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