New Product Showcase c o n t i n u e d A Cycling Dream


Come True The Xdream from Trixter


If you’d like to incite some serious fun and intense competition among your cycling enthusiasts, then the new Xdream bike from Trixter is just what you’re looking for. Trixter has part- nered with Dell Computers and Giant Bicycles to create an interactive bike that simulates a real mountain-bike-riding experience. Club members can create a unique ID based on their own body composition and personal preferences, and participate in a real-life simulation of an on-road or off-road race. These savvy cycles are even able to simulate on-screen crashes, and, as users’ skill levels improve, they can even knock other competitors off their bikes or increase passing difficulty on different terrains. Riders can compete against the machine or up to six other Xdream bikes to experience the ultimate cycling experience. n


Smart Choice in Dumbbells UMAX USD Urethane Dumbbells


Free weights might seem like pretty standard fare, but you won’t think that when you see UMAX’s recently released series of USD Urethane Dumbbells. Made in the U.S., these solid, high-strength dumbbells have stainless-steel handles to ensure a perfect grip and feature the company’s propri- etary Dual-Lock, Dura-Edge, and King-Collar technologies. They’re available in a range of weights designed to meet the needs of every lifter—starting at five to 52.5 pounds, increasing in 2.5-pound increments; and from 55 to 150 pounds, in five-pound increments. For clubs in the U.K. and elsewhere, they also come in metric denomina- tions. UMAX also offers color laser-engraved custom logos and an exceptional six-year warranty. n


Put Your Members In the Zone MYZONE by CFM


You want members to feel “connected” to your club, even when they’re not there, and, now, there’s yet another way to facilitate that sort of bonding. The experts of club promotions are offering owners and operators an exciting new way to “measure members’ moves”—MYZONE, a heart-rate tracking system that works just as well whether the user is in a class, a personal-training session, or on the go. MYZONE employs the latest technology to monitor and help manage workouts. Data is automatically sent to the member’s MYZONE account and smart phone for review, and trainers can utilize the information to build heart-rate profiles, set class targets, and compare class performance, all of which strengthens their relationship with their clients. MYZONE also offers clubs key reports and sets key performance indicators (KPIs), helping to improve retention. n


16 IHRSA • 2012 Fitness Industry Technology


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