56 Advertorial
Mirror mirror on the wall...how long will I be the fairest of all?
Delivering innovative and efficient cosmetic active ingredients is Sederma’s credo. This year once again, Sederma’s team dynamism has made it possible to launch innovative concepts for the cosmetic industry. Looking for innovation? Innovation you will find while visiting Sederma’s stand L60. Until then, here is a glimpse of what you will find there
Kelisoft™ , Smooth and silky underarms, soft
kissable face ... for longer A hair growth minimiser, effective on both beards and underarms, and available in 2 versions: water soluble and oil soluble, to help the formulators with the solubility constraints of the various deodorant forms. Furthermore, Kelisoft™
does not only slow down hair
growth while refining its diameter, making the hair less visible and reducing the need to shave, it also provides an immediate soothing sensation after hair removal thanks to its anti-inflammatory properties. The appropriate screening of a number of substances of plant origin led Sederma to find a molecule able to moderate cell multiplication and to regulate the production of inflammatory mediators (PGE2, IL8, VEGF) known to stimulate hair growth and contribute to the burning feeling after shaving. It is this highly purified natural plant molecule which is contained in Kelisoft™
. Twice daily application of a roll-on containing 3%
under the arms of 20 female volunteers for 2 months demonstrated that hair grows slower and finer, so women can skip a day between shaves. Additional tests carried out on the thick dark beard of male volunteers confirmed that once daily application of a gel-cream containing 4% Kelisoft™
Kelisoft™ for 2 months
reduces the hair growth speed (“5 o’clock shadow” is delayed by 3 hours) and provides a soothing sensation after shaving.
A powerful anti-wrinkle peptide that boosts the synthesis of 6 skin-rebuilding essentials Discover the new member of the Matrixyl® (along with Matrixyl®
range 3000™ ) and its unique global
action that re-densifies the dermal tissue and also structures the scaffolding of the interfaces. Thanks to its matrikine-like effect, Matrixyl®
provides building material by stimulating 6 major constituents of the skin matrix and the dermal–epidermal junction (DEJ), and manages the adequate architectural organisation thanks to a chaperone protein which completes the maturation and stabilisation of fibres. Matrixyl®
synthe’6™ synthe’6™ keeps away the invasiveness
and the hypothetic pain generation of medical acts while warranting efficiency and precision. Matrixyl®
Matrixyl® synthe’6™ Before Matrixyl® synthe’6™ After Kelisoft™ Before Kelisoft™ After synthe’6™ is the first anti-wrinkle product tested with
success on the forehead. In vivo studies demonstrated that, after 2 months,
the forehead and crow’s feet wrinkles are visibly smoothed from the inside of the skin. Many parameters demonstrated this smoothing effect (wrinkle volume, depth, surface etc) along with a lifting effect and a reduction in the spread of wrinkles.
Matrixyl® synthe’6™ fills in wrinkles from the inside,
both on the forehead and the crow’s feet, for a visibly smoother and plumper skin, with only one intervention. Last but not least, during in-cosmetics 2011, Sederma will launch an anti-ageing active ingredient exclusively produced from plant cell culture.
Sederma, Stand L60
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