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OPERATORS FitKid


Address Arena Business Centre, Holyrood Close, Poole, Dorset, BH17 7FN Tel +44 (0)8700 85 1000 Web www.fi tkid.co.uk I www.lazytown.com/sportsclub Facebook FitKid-UK Twitter www.twitter.com/FitKidUK I /LazyTownSCFK


Company profi le FitKid is a privately owned business of four directors that aims to offer fun physical activity programmes for children. Our products include The LazyTown Sports Club – part of the global brand LazyTown, a TV show that currently airs in over 500 million homes worldwide. Our products are suitable for children from 18 months to 16 years old. Number of sites We currently have 12 franchised sites managed from HQ. Plans for 2011 Between fi ve and 10 new franchisees, plus working with new partners to motivate even more kids to get active.


MD: Nicky Kay


Professional background Passionate and dedicated from a young age to helping children have fun while being active. Best piece of advice you’ve ever been given If you believe in something, never give up on making it a success. People might be surprised to know that... I used to only like to speak in front of groups of children but now happily present to large crowds of both adults and children at many events and I love motivating people.


Fitness4Less


Address The Pithay, All Saints Street, Bristol, BS7 0QB Email info@fi tness4less.co.uk Web www.fi tness4less.co.uk Twitter www.twitter.com/Fitness4LessUK Fitness4Less Bristol/Birmingham/Watford/ Newport/ London CH/ Nottingham


Company profi le We are a budget health club chain offering a good range of fi tness equipment and a full class schedule for less than half the price of an average mid-market club. Our target market is broad, as our price is more accessible to a greater cross-section of society. The company is owned by its three directors: Neil Edwards, Emma Edwards and Matthew Harris. Number of sites Fitness4Less currently has six sites – in Birmingham, Bristol, London, Newport, Nottingham and Watford. Plans for 2011 We expect to open between two and four new sites.


Director: Emma Edwards


Professional background The management team has all been in the leisure industry since leaving school or university. We have a good mix of operational, property and marketing skills between us; my personal passion is brand development, marketing, web development and design. Best piece of advice you’ve ever been given My father always told me you can do whatever you chose to do in life – there is no such word as can’t. People might be surprised to know that... I used to be a cage fi ghter (joke!)


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WHO’S WHO - OPERATORS


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