ACES_HoustonBuilder_Ad0910_f.pdf 1 9/20/2010 8:41:27 PM FEATURE STORY
NAHB Needs Associates and Builders with AD&C Issues
NAHB's media relations team is looking for builders who are experiencing AD&C loan issues with their lenders who would be willing to be interviewed by the media and provide quotes about their situation for NAHB press releases.
Media outreach is a key part of NAHB's ongoing efforts to show that the AD&C lending situation continues to critically obstruct the recovery of the housing industry and the overall economy. To find out more about this issue, read:
• "The Extent of Underbuilding in the Single-Family Housing Market" (
http://bit.ly/dxMliO), a study by NAHB's Housing Economics group showing evidence that the single-family housing market in the U.S. currently finds itself in a significantly underbuilt state.
• The new Eye on Housing blog post (
http://bit.ly/9ZRIdd) discussing the "The Federal Reserve's October 2010 Senior Loan Officer Opinion Survey on Bank Lending Practices" and the continued tightening of lending standards.
“If it affects a builder, it will affect an associate”
NAHB is requesting information from any associates who are experiencing loss of builder business due to the AD&C lending crisis or appraisals. Please contact NAHB with any stories you may have that show the effects on your business. We need to demonstrate to those in power in Washington, D.C. that it's not just the builders who are affected, it's the ENTIRE building industry.
With the strength of two-thirds of our federation’s members fully behind our builder members we can move towards a better tomorrow.
To share your experiences, please contact Paul Lopez at plopez@
nahb.org or (800) 368-5242, ext. 8409; or Liz Thompson at
ethompson@nahb.org, ext. 8495.
Our unique New Home Sales Division uses a 3 Tiered Marketing plan personally designed to find and focus the Right consumer on our Builders’ properties. Our teams use the latest in high concept tools and marketing idealogy for New Home Sales, maintaining focus on the market shifts.
Benefits:
• Increase and direct traffic of targeted local, national and international, buyers to optimize sales opportunities for our builders.
• Reach, educate and connect Realtor community and their customers/clients with our properties.
• Use the latest mixed media venues effectively to attract visitors and more importantly, convert them into Buyers.
Pattie Huey, GRI, GREEN Director, Builder Marketing Division HAR/GHBA Builder-Broker Connection HAR Board of Directors 2011 HAR/MLS Chairman 10575 Katy Freeway, Suite 100 Houston, Texas 77024
281.543.6222
pah@garygreene.com
GREATER HOUSTON BUILDERS ASSOCIATION – BUILDING A BETTER FUTURE | HOUSTON BUILDER | DECEMBER 2010 17
C M Y CM MY CY CMY K
Prudential Gary Greene, Realtors
®
Builder Marketing Division Specializing in lot, new home and construction sales
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