United Educators is a risk management


and liability insurance company created and owned by 1,160 colleges, universities and schools. The well-known insurer lists the fol- lowing as the risk that affect students on cam- puses with the most frequency today.  slips and falls—29 percent  assault, including hazing and sexual assaults—20 percent


 vehicle accidents—19 percent  athletic injuries—9 percent  property damage—7 percent  mental and physical health—7 per- cent


 miscellaneous—10 percent Messages to students about safety should


focus on these risks and how they should be dealt with on campus. Peripheral issues should also be considered. For example, when discussing slips and falls with students, alcohol use is a worthwhile topic as well. United Educators has seen a correlation between the severity of slip and fall injuries and the use of alcohol. In fact, alcohol and drug use plays a significant role in creating or increasing the severity of nearly all of the risks listed above. In addition to students, other audiences


should be kept up to date:  Parents. They are increasingly inter- ested in student concerns. They can be key allies, ensuring that students receive and understand risk and safety information.


 Members of the nearby community, especially adjacent neighbors.


 Resident advisors and employees who deal directly with students.


 Athletic teams and on- campus social, service and academic organiza- tions.


 Multiple engaged and informed audiences can be on the lookout for dangers and report them.


Colleges and universities


can reach out to students through a variety of means. Here are a few examples.


The University of Pennsyl- vania publishes a brochure called “Safety A-Z: Parent’s


28 Today’sCampus


Cornell university produces an online video that addresses 15-20 safety issues each year.


Safety and Security Checklist.” The full-color, eight-page document discusses the many safety-related programs available on Penn’s large urban campus. It includes a checklist as a discussion guide for parents and students to ensure the information is understood and remembered.


Cornell University produces an online video that addresses 15 - 20 safety issues each year. The quick-paced tour passes along important information about the campus regarding transportation, safety, community awareness and wellness.


http://www.publicsafety.upenn.edu


PennReady Emergency Preparedness Program The University has one of the most comprehensive Emergency Preparedness


plans in the country. The PennReady program comprises many programs and services focused on prevention, preparedness, response and recovery from any and all emergencies that could affect the Penn and University City communities.


The University of Minnesota, Minneapolis devotes a large portion of its admissions website to a program called “U Par- ent,” which offers considerable infor- mation on risk and safety


issues.


The UPennAlert Emergency Notification System enables fast and efficient dissemination of critical information to members of the University community during a major emergency via text messaging, voicemail and email and via the Penn Outdoor Siren System.


It is the responsibility of all faculty, staff and students to update their personal emergency phone numbers. Students, can also add additional contacts to be notified, such as parents, guardians or other loved ones. Encourage them to do so today! If a UPennAlert is sent out to the community, we can also send you information about the situation.


Students can update their information by going to the Penn InTouch website at: https://sentry.isc.upenn.edu/intouch Please add 215-573-3333 into your cell phone as PennPubSafe!


For more information on UPennAlert and to familiarize yourself with the Penn SOS alert tones visit: www.publicsafety.upenn.edu/upennalert


Did You Know?


Every University owned building has Emergency Procedures Bulletins (usually near the elevators or stairs) that give building specific information on where to go if you have to evacuate, or the location of your Shelter- In-Place Building Area of Refuge (BAR).


Know Your Vocabulary! During an emergency, you may be asked to “lock down” a building, “evacuate” an area or “Shelter-In-Place.” Take a moment to get to know these important procedures.


Shelter-In-Place is a procedure where


Shelter-In-Place the


entire building


population is moved to a single or multiple location(s) in a building.


What to Do:  Stay inside  DO NOT evacuate  Close all windows/doors  Report to shelter area


Lock-Out


A Lock Out is most commonly used when an incident is occurring outside a building and prohibits unauthorized personnel from entering.


What to Do:  STAY INSIDE  Lock all exterior building doors  DO NOT allow anyone in building  Continue normal activity inside


Evacuation


An evacuation is implemented under conditions when it is no longer safe for students, faculty and staff to remain in a building or a specific area in a building.


What to Do:  Act immediately and stay calm  DO NOT use elevators  Take only important items  Exit to “building area of refuge”


Lock-Down


A Lock Down occurs when there is an immediate threat to building occupants, requiring them to lock and barricade entry into their room.


What to Do:  SECURE yourself in a room  Lock and barricade all doors  Remain quite and calm Wait for “all clear”


To learn more about the PennReady Program visit: www.publicsafety.upenn.edu/pennready


Penn acknowledges safey as a key issue in urban West Philadelphia.


The University of New Mexico uses


Anne Sceia Klein is president of Anne Klein Communications Group. Reach her at anne@annekleincg.com


subscribe at no charge at www.todayscampus.com


Included is a ques- tionnaire to engage parents and their children in safety dis- cussions. Participants are registered to win free nights at hotels and free meals at restaurants near cam- pus.


Even the most reputable college or uni-


versity should never rest on its laurels. Pre- vention is a full-time effort, involving open, creative communication and strong engage- ment with students, parents and the com- munity.


TC


Constance Neary is vice president for risk management at United Educators. Reach her at cneary@ue.org.


online communications for “Chief Chats” with the campus chief of police. In a recent chat, the chief discussed sexual assault and several assault-prevention programs, includ- ing 24-hour security escorts.


Case Western Reserve University posts a daily crime log of incidents that range from a smashed car window to a laptop stolen from a dining hall book bag to the assault of a staff member by a colleague.


The University of Michigan each summer holds three dozen meetings throughout its main recruiting areas for students and parents on risk management and safety. During these sessions, the UM theatre department pres- ents brief skits with examples of alcohol- related incidents that can occur on campus. Afterward, attendees and the actors discuss possible solutions and prevention methods.


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