31-32 Industry buyers 2/12/08 15:07 Page 32
32 industry report – buyers
buyers: rail travel
increase it doesn’t mean expenditure will increase.
2:10. Has your number of rail bookings in the past 12 People are downgrading their travel classes.”
months increased or decreased? One of the key questions to arise this year, and which
increased 67% was highlighted in a survey conducted by the Association
decreased 13% of Corporate Travel Executives in October, is how the
stayed the same 20% credit crunch will affect companies’ green policies.
When asked if they were personally more or less
2:11. Is your company doing a greater percentage of its concerned about climate change than the same time last
business travel by rail? year (2:18), a third of respondents answered more and
yes 47%
FINANCIAL
just 13% answered less. The rest said they felt the same.
no 53%
SECTORS WILL
Tilstone was not surprised but he was pleased: “The
economy and the environment go hand in hand; you
2:12. If yes, what is the main reason for this?
HAVE
can save costs and be environmentally aware if you
cost savings 33% EXPERIENCED take the right approach.” Tilstone has spearheaded this
improved service/frequencies 23%
A CUTBACK IN
approach through ITM’s Project Icarus which focuses on
faster journey times 22% three key CSR areas – environment, economics and
better booking facilities 11%
BUSINESS
social. Project Icarus helps steer companies on how to
rail is the 'greener' option 11%
TRAVEL, WHILE
“go green” and still turn a profit; for many, going green
buyers: meetings and events
SERVICES AND
is still perceived as a cost, and the benefits are unclear.
MERGERS AND
Another interesting statistic, one which links into the
2:14. Has your number of meetings and events in the past 12 first two questions, is the fact that more than half of
months increased or decreased?
ACQUISITIONS
corporate buyers said they had downgraded their class
increased 50% WILL HAVE SEEN of air travel (2:4). Just 20% said the number of premium
decreased 14%
AN INCREASE
bookings had risen over the past year, and 27% said they
stayed the same 36% had remained the same. Tilstone felt that this correlates
with the response about business travel bookings
2:15. Do you expect your number of meetings and events increasing and shows the continuing need to travel but
booked in the next 12 months to increase or decrease? in a different way.
increase 34% The present economic time raises other issues such
decrease 13% as duty of care. Question 2:19 tackles this point – when
stay the same 53% asked which areas of the Corporate Manslaughter Act
had had the most impact on travel policy, 37% of
2:16. Are you currently replacing meetings with virtual/video respondents cited health and safety (jointly with
conferencing? enforcing policy compliance). “The question is whether
yes, significantly 7% companies are forfeiting duty of care obligations with a
yes, minimally 53% fight for survival,” Tilstone added.
no 40% Capturing meetings and events spend has been top of
buyers: environment and safety
the agenda for many corporates this year. The results
point to a 50% increase in the number of meetings and
2:17. Do you think people are currently more concerned events held in the past year (2:14). However, a
about oil prices and the economy than climate change and slowdown is predicted for 2009 with just a third of
the environment? respondents expecting an increase (2:15).L52159
Yes 50%
No 50%
2:14 AND 2:15. WHILE SPEND ON MEETINGS AND EVENTS HAD INCREASED IN THE PAST
YEAR, MOST RESPONDENTS PREDICTED A SLOWDOWN FOR THE COMING PERIOD
2:18. Are you more or less concerned about climate change
than this time last year? PRESENT FUTURE
more 34%
less 13%
the same 53%
2:19. In what areas has the Corporate Manslaughter act had
36%
an impact on your travel policy?
34%
50%
traveller tracking 26%
53%
health and safety rules (eg driving restrictions) 37%
enforcing policy compliance 37%
14% 13%
2:20. In what areas has Corporate Social Responsibility (CSR)
affected your company's travel policy?
insisting on green/ethical standards for preferred suppliers 50% ■ Increased ■ Decreased ■ Stayed the same
offsetting carbon emissions 20%
charity/community/outreach projects 30%
ttgbusiness.com ❖ industry report 2008
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