the review 47
City breaks star at ABTA SPECIAL OFFERS
GANGEHI ISLAND RESORT MALDIVES • EARLY BOOKING OFFER 2014/15: Book 45 days prior to arrival and receive 5% Reduction on the Room Rate Valid for stays between 01 Nov – 23 Dec 14 and 06 Jan – 31 Oct 15
• FREE NIGHTS 2015: Stay 7, Pay 6; Stay 13 Pay 11; Stay 14 Pay 12; Stay 21 Pay 18 Valid for stays between 01 May – 31 Oct 15
• ALSO – EXCLUSIVE HONEYMOON OFFERS AND MORE!
CITY and domestic breaks should be higher up agents’ sales agenda according to research released at The Travel Convention in Ljubljana. ABTA’s Consumer Holiday Trends
Report 2014 shows the popularity of city breaks overtook that of beach holidays in the year to July 2014, with some 42% booking a city break; while 38% went to a beach. Travellers aged 25-34 were the biggest fans of city breaks with half taking one, closely followed by 35-44 year olds (45%). On the domestic
market, seven in 10 Brits (68%) took at least one UK holiday with one in 10 booking that holiday with a high street agent. That’s up three per cent, reflecting a wider seven per cent shift away from direct bookings. Other stats show
cautious
optimism for the coming season with 20% of people expecting to spend more on holidays in 2015 compared with 15% saying they will spend less. More news from The Travel
Convention in the November issue of Selling Travel, November.
Abta.com
Superbreak hits the screens SHORT break
specialist,
SuperBreak has begun screening its inaugural television advertisement under the campaign line: ‘You choose the break, we add the Super’. The ad is an extension of a
new brand identity introduced early this year and is supported by outdoor, door drop and digital promotions and PR. It reflects the company’s determination to position itself as a packager of
FILITHEYO ISLAND RESORT MALDIVES • FREE NIGHTS 2014/15: Stay 7, Pay 6; Stay 14 Pay 12 Valid for stays between 01 Dec – 23 Dec 14 and 01 May – 31 Oct 15
• EARLY BOOKING OFFER WINTER 2014/15: Book 90 days prior to arrival and receive a USD 150 discount per booking Valid for stays between 01 Nov 14 – 30 Apr 15
• EARLY BOOKING OFFER SUMMER 15: Book 45 days prior to arrival for a minimum of 7 nights and receive a USD 100 discount per booking Valid for stays between 01 May 15 – 31 Oct 15
• ALSO – EXCLUSIVE HONEYMOON OFFERS AND MORE! short break holidays and
experiences and differentiate itself from bed bank suppliers. The operator has also added a
new rail booking system which allows clients more flexibility when travelling by train. They can now get automatic seat allocations and arrange travel from their local station to hundreds of destinations, and add upgrades from £15pp.
Superbreak.com
Thomson adds style to the youth market
THOMSON’S 2wentys youth brand is to be replaced with a new Thomson Scene range for 18-35s. Featuring 34 resorts in 20 destinations, the product will be divided into Scene Hub properties – appealing to the current 2wentys clientele – and Scene Style properties targeting a more
mature and discerning youth. Scene Hub will offer lively,
affordable hotels close to the action; whilst Scene Style will combine chilled days by the pool with lively nights out. Destinations will include Ibiza, Corfu, Santorini, Mykonos, Croatia Goa, Mexico and Thailand.
thomson.co.uk
VIVANTA BY TAJ CORAL REEF MALDIVES • FANTASTIC EXTENDED SPECIAL OFFER FOR LAST MINUTE AND EARLY 2015: Book 30 days prior to arrival and receive REDUCED ROOM RATES and REDUCED TRANSFER RATES!! Valid for stays between 01 Oct – 23 Dec 14 and 09 Jan – 19 Apr 15
• EARLY BOOKING OFFER 2015:
Book 90 days prior to arrival and receive 15% Discount on Room Rates only Valid for stays between 20 Apr – 23 Dec 15
MEDHUFUSHI ISLAND RESORT MALDIVES • FREE NIGHTS 2014/15: Stay 7, Pay 6; Stay 14 Pay 12 Valid for stays between 01 Dec – 23 Dec 14 and 11 Jan – 31 Oct 15
• EARLY BOOKING OFFER WINTER 2014/15: Book 90 days prior to arrival and receive a USD 150 discount per booking Valid for stays between 01 Nov 14 – 30 Apr 15
• EARLY BOOKING OFFER SUMMER 15: Book 45 days prior to arrival for a minimum of 7 nights and receive a USD 100 discount per booking Valid for stays between 01 May 15 – 31 Oct 15
• ALSO – EXCLUSIVE HONEYMOON OFFERS AND MORE!
SRI LANKA - MAURITIUS - SEYCHELLES - INDIA - UAE Over 150 hotels and a selection of tours available on our website. Including exclusive offers for Summer 2014 and Winter 2014/15
www.osborneandebel.com All above offers are subject to availability. Terms & Conditions Apply
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