FEATURE USED EQUIPMENT
BUYING AND SELLING FACTORY equipment via online auction
As factory output increases old equipment often needs to be replaced. Ryan Downs, CEO of Proxibid explains why the time is right to sell used items online and the benefits of doing so
A
s the economy continues to grow and factory output increases new
equipment may need to be purchased and old equipment sold to make room for the pieces required to produce new product lines or to increase capacity. Auctions have long been a key part of
the acquisition and disposal process and online marketplaces offer new ways for businesses to buy and sell equipment. They are worth exploring because they offer access to a broad amount of inventory from a variety of sellers and the very best marketplaces offer buyer protection and customer support you may not find when dealing with a direct purchase or sale. There are many factors to consider when determining where to buy or sell online. When selecting an online marketplace, buyers should consider one that offers size, selection, security and experience.
HELPFUL HINTS: BUYERS Size: Choose an online marketplace which offers a competitive environment that sets market pricing. Access to more sellers simply enhances the network effect: more sellers bring more content which will drive more buyers which in turn attracts more sellers which will bring more content. Selection: The best marketplaces offer a
variety of equipment types and volume. Look for tools to help you make an educated buying decision including good item descriptions, photos, videos and inspection reports. Security: Be certain that the market
place you choose puts your security first. Only work with a partner that protects buyer data, vets its sellers, is PCI- compliant and offers dispute resolution services. Some offer badging, making it easier to identify top sellers. Experience: You should have a positive
experience every time you buy online. Choose a marketplace that is intuitive and easy-to-use. Look for a provider with strong customer support availability seven days a week.
HELPFUL HINTS: SELLERS If you are an asset owner looking for assistance with selling you should
12 SEPTEMBER 2014 | FACTORY EQUIPMENT
that protects you from fraudulent buyers. Ask if the marketplace offers bank-level security, is PCI-compliant, has teams dedicated to fraud prevention and dispute resolution experts on staff. Do not work with someone whose only line of defence is credit card verification. Size: Choose a marketplace that offers a
large existing buyer base and is committed to growing its community with every sale. The best marketplaces support their sellers through strategic advertising and marketing to drive buyers to their sales. Selection: Surround yourself with like-
consider flexibility, security, size, selection and service. Flexibility: Don’t be content offering
your equipment for sale in only one format. While some providers offer only auction-based solutions, some more sophisticated marketplaces offer instant purchase or make-an-offer capabilities. Work with a provider that offers a variety of selling methods and who will counsel you on the best method for your assets. Make sure you can easily move assets from one selling format to another depending on your needs. Security:Make sure you’re protected. Only work with an online marketplace
Work with a provider that offers a variety of selling methods and who will counsel you on the best method for your assets
minded sellers who pride themselves on working with a leading marketplace. Find the biggest brands selling in your asset class and follow suit. Service and support: The best online
marketplaces offer a complete suite of products and services to ensure you have a positive experience. Work with a marketplace that offers one point of contact for sales assistance, a customer service line, marketing guidance and analytics following each sale. Proxibid Asset Path enables sellers to
access all major disposal tactics including advertising, private party sales, timed and live auctions and direct purchase from one single solution. By applying the Asset Path factories
can sell inventory based on their own needs, moving from one method to the next quickly and easily with a pricing structure to match. This approach to used equipment disposal puts sellers in control. For any factory looking to dispose of its assets online security is of high importance. Proxibid’s comprehensive risk
management system is a sophisticated hybrid of technology and third-party partnerships. The system monitors the marketplace for fraud 24x7 and ensures only credible sellers gain access. Explore buying and selling online and gain a competitive advantage over those who are resistant to make the jump online.
Proxibid T: 020 8548 2964
www.proxibid.com Enter 307
/ FACTORYEQUIPMENT
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