SHOW GUIDE West Design Products
WEST DESIGN Products will once again be showcasing some of its extensive range of exclusive distributed products,
underlining its growing stake in the market.
As one of the best selling lines in 2013, LEGO
Stationery has experienced strong growth, including the
release of additional versions such as LEGO Friends, LEGO White and LEGO Chima alongside the Classic edition. The firm is planning to launch a stationery range to tie in with the launch of The LEGO Moviefor
spring/summer 2014, and it is confident of seeing even further growth in the category through the year.
The other main focus will be on the Creativity for Kids range, which is part of the Faber-Castell portfolio. West Design will
be introducing new kits in time for Toy Fair, both in mini and large versions. Arts and crafts remains a strong category for the company. As well as its
exclusive
distribution lines, West Design can also offer customers a vast range of additional toy products such as DK Books, Snazaroo, Eberhard Faber, Kids Craft, FIMO and its own Stephens and West Art and Craft range. It also manufactures a
large number of own label products from its own 80,000 square foot production facility in Plymouth. 01303 297888
JNH Europe
JNH EUROPE has 21 years of design, development and manufacturing expertise, and distribution of licensed furniture worldwide.
In partnership with its offices in Hong Kong, the US and the UK, the firm is able to offer its range of unique Disney licensed products on a global scale. Since 2013, JNH Europe has been distributing its products in the UK and Ireland. The firm is launching new
Disney licensed products featuring indoor and outdoor collections for brands including Princess, Planes, Mickey and Minnie and Winnie the Pooh. New outdoor toys for 2014 in the Disney range include a
swing hammock, a picnic
table with integral seats, and the popular fold-out sofa. This is foam padded, made in the UK and available off the floor. JNH Europe will also launch new Manchester United and Arsenal products. All of the firm’s products either come assembled or are easy to put together, designed with special care for a child’s safety and comfort, with a dedicated after sales helpline. 0161 737 1881
Bananagrams
The Green Board Game Company
THE GREEN Board Game Company will be launching a number of new releases which will share stand space with its
existing lines. Two new launches will include the Mister Maker Colour and Create BrainBox – which may be launched by the man himself at the show – and family game, Name 5. “This is a key date in our diary; it gives us the chance to meet so many customers face to face and show off a whole range of new products,
many of which will have been in production for months before,” explains Keith Grafham, CEO. “It is also a great chance to see the industry as a whole and find out what is new and what the trends will be for that year.” Buyers will be invited to sit
down, see the new products and enjoy a milkshake and maybe something sweet. There’s also the promise of champagne at the end of each day, if you need any further tempting. 01494 538999
THE BANANAGRAMS family of games enjoyed a successful 2013, during which it added another 20 awards to its trophy shelf. As well as this, Bananagrams enjoyed a further boost after news spread throughout the UK national and regional media that the cast of ITV1’s Downton Abbey play the word game between takes. 2014 will see the family focus even further on growing its social media
presence. The Facebook page will play host to a number of consumer facing promotions, while work is also in progress to launch a ‘homework club’ on the page. The UK Twitter (@bananagrams_uk) will continue to be an informative companion for Brit-based
fans, while Pinterest will grow to showcase more winning boards from players globally of all games in the range. The brand is also investigating further consumer facing shows and will be continuing its in-store customer demonstrations in the UK. The PR strategy is focused
on family, with increased outreach to educators, parents and young people. Further engagement with parent bloggers is also high on the agenda, as is a focus on positioning Bananagrams as the perfect tool to add value in classrooms in the UK. Finally, work has begun on a
large scale, mainstream consumer promotion which will put Bananagrams in front of tens of thousands of UK shoppers and households. 020 7298 9500
STAND NUMBER: E15
STAND NUMBER: C60
STAND NUMBER: D17
STAND NUMBER: F101
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