Good Sport F
or more than a century, Barbour has been turning its passion for the country, motorcycling and military into covetable collections.
Focusing their attentions on country pursuits, this autumn sees the launch of the Barbour Sporting and Country Collections - a new shooting and outdoor clothing range designed by Vice Chairman Helen Barbour. Incorporating signature sporting tartan and
tweeds, the range off ers a complete wardrobe for the active sportsman and woman – with jackets, gilets, knitwear, shirts, bags, accessories and footwear all of the highest quality and durability. While the silhouettes remain classic, the fabrics are more high-end and technical
We talk design inspirations with Head of Barbour Sporting and Vice Chairman of the company, Helen Barbour
Flat Cap, £39.95
than ever before, with outdoor favourite Gore- Tex used for three of the collection’s jackets. “Our quintessential Barbour customer is
looking for both functionality and style,” Helen Barbour told Waterfront. “T ey want clothing that they know will perform whatever the activity, whether that’s in the city or the country. “A day out in the country often involves a
Weardale Shooting Waistcoat, £199 26
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trip to a nice country pub for lunch or a visit to an outdoor show, and on these occasions, we’ve found that women often want to look a little more relaxed and stylish. It was dressing for occasions such as these that inspired the Barbour Country collection. To complement our shooting jackets, Barbour Country off ers beautiful tweed jackets, feminine shirts and fun accessories.” Working alongside Lord James Percy, who has collaborated with Barbour since 2004 and is widely considered to be one of the best shots of his generation, Helen designed the premium collection to be both functional and versatile, with a nod to the brand’s impressive heritage. Its Beagle jacket was inspired by walking her own dogs and includes practical features that assist a dog walker whilst still ensuring that they look and feel stylish. “Our evolution as a lifestyle brand has meant that we are now off ering a greater choice of products and styles, and this has broadened our
appeal to a wider customer base,” added Helen. “We have developed more contemporary products for men, women and children focused on rugged tailoring and slimmer fi ts, without sacrifi cing any of our core values of quality, practicality and British style. “In response to requests from many of our customers, we have also developed a focused fashion collection inspired by our archives and interpreting our heritage for a new style conscious audience, but never moving too far from our core values,” she said. And what a heritage it is. Remaining true to the founding values of this fi fth generation family company, the British label has been producing its core wax cotton jacket styles, such as the Bedale and the Beaufort, in its South Shields Factory in the North East
T e Barbour Factory where the classic wax jacket styles are made.
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