understanding is fundamental to the development of most consumer-focused products. Recognising this, ruwido has enhanced its user behaviour research capacity with a new facility opened in Toulouse. ruwido conducts its own scientific research, which lays the foundation for the company’s future developments and, addition to the long established usability lab in Austria, ruwido France focuses on research in new forms of interaction technologies, consumer behaviour and latest IPTV technology. “ruwido France works towards both technical and social science oriented ethnographic research. We chose Toulouse because France is a particularly developed TV market, enabling us to be at
generation of television viewers, and those past predictions are now a market reality. This new facility will further strengthen our ability to develop devices and solutions that provide exactly what operators, and ultimately consumers, need in the home.” ruwido says that its
Dr Regina Bernhaupt: “Confidently predict needs and desires”
the centre of innovation,” said Dr Regina Bernhaupt, director of user experience research, ruwido France. “Given the strength of the research we have already undertaken and the reliability of the results, we have been able to confidently predict the needs and desires of the next
predictions and vision for the future are based on over 40 years experience in the consumer electronics industry and its own extensive research into how consumers behave and interact with the TV services. With this knowledge, the company believes it is perfectly positioned to offer solutions for the next-generation of television services in the living room. Intensive usability studies, laboratory and field tests are conducted to make content more intuitively accessible. 1.F68
PAGlink: Output choice
THE NEW PAGlink PowerHub allows users to provide constant power to up to four 12v camera accessories from individual or linked PAGlink batteries, writes David Fox. The ultra-slim, lightweight accessory power unit is designed to be sandwiched between two PAGlink batteries, allowing users to hot-swap the rear battery without losing power. It can also be used on the rear of an individual PAGlink battery, although the key advantage of the PAGlink system is that it allows two or more V-Mount Li-Ion
batteries to be linked for charge or discharge, to greatly extend run-time, or offer a high-load capability of 12A for power-hungry cameras and accessories. PowerHub features a choice of D-Tap, PP90 or Hirose plug-in outputs that can be positioned on either side of the unit, in any combination, allowing users to customise the PowerHub to their particular requirements. A USB output is also available for charging a smartphone. 11.E20