BSAD 220 - Business Law (4) ECON 210 - Introduction to Microeconomics (4) FINA 301 - Principles of Finance (4) MGMT 312 - Principles of Management (4) MKTG 300 - Marketing (4)
UNIVERSITY ELECTIVES (12 HOURS)*
Any courses offered by the University except developmental education courses.
*A maximum of 8 credit hours of specific MBA or M.S. Marketing & Communication courses can be substituted. Contact your Academic Advisor for information concerning the Joint BS/MBA or BS/MCM Programs of Study and graduate admission requirements.
MAJOR AREA (34 HOURS)
COMP 107 - Introduction to Web Authoring (1) EMKT 340 - Internet Marketing (4) EMKT 345 - Social Media Marketing (4) EMKT 415 - Search Engine Marketing (4) EMKT 430 - Web Analytics (4) EMKT 450 - Cyber Law (4) EMKT 495 - Integrated eMarketing (4) GRPH 210 - Fundamentals of Graphic Design (4) MKTG 332 - Marketing Research (4) WEBD 117 - Graphic Editing Software (1)
ACADEMIC MINORS
Degree-seeking students can pursue one of our Academic Minors. See the section titled “Minors”