THE BUSINESS TRAVEL MAGAZINE I 39 THE REVIEW ›› THE ALTERNATIVE NEWS ➔ EVA Air goes crazy for kitty
Hello Kitty, the Isle of Wight, martial arts and supercars – welcome to The Business Travel Magazine's Alternative News
TAIWANESE carrier EVA Air has gone crazy for cats as it expands its fleet of special edition Hello Kitty aircraft this spring. The newly-painted Airbus A330-
200 aircraft will take the airline’s Hello Kitty fleet to five, joining the 'Apple Jet', 'Magic Jet' and 'Global Jet' aircraft already in operation. EVA Air has also launched an English version of its dedicated Hello Kitty website for the first time, offering further details on the inspiration and onboard product for the themed flights. The website helpfully explains,
for example, the thinking behind the Apple Jet: “Apples are very close to Hello Kitty’s heart,” it says. “She is five apples tall and weighs three apples. Her favourite food is her mother’s homemade apple pie. Depicted along the fuselage of this aircraft are Hello Kitty and her friends who happily share their sweet apples with EVA Air’s passengers.” As far as we can tell, the whole
Hello Kitty experience begins at check-in with Hello Kitty-themed
TICKET TO RYDE
WORRIED about that awkward business trip with your weird colleague to the Isle of Wight? Fear no longer, for Hovertravel and I-Spy have got together to issue a special edition book – retailing at the bargain price of £2.50 – that’ll really help break the ice as you zip across the Solent from Portsmouth to Ryde. The book contains a mighty 40 pages and 200 images relating to hovercraft and the Isle of Wight and, says the publisher, “gives a trip to the Isle of Wight a whole new dimension.” Now, who gets to go first?
self-service kiosks, signage, boarding passes and luggage tags, and continues onboard with Hello Kitty headrests, toiletries, catering items and even sick bags. The aircraft currently feature on
seven routes from Taipei, including Shanghai, Tokyo, Seoul and Hong Kong. Look out for the
FIGHT CLUB
HERTZ LINES UP IN POLE POSITION
JUST when you thought the future of car rental was the Toyota Prius, say hello to the McLaren MP4-12C sports car now available to rent from Hertz. It is the first time the supercar
HONG Kong Airlines is taking its security duties seriously with the announcement that all flight attendants are now fully Wing Chun martial arts trained. The airline says this promotes the “inner balance and core strength needed for the job, and enables them to deal with any potential challenges.” Consider briefing employees on the news, ensuring they think twice before lodging a complaint on the airline’s new all-Club class services to Hong Kong.
– which retails at £212,000 – has been available to hire in the UK, with rates for a single day mid- week starting from ‘just’ £1,134.30. Rest assured, the rate drops to £906.30 per day for 28-day rentals… Michel Taride, president of
Hertz International and executive vice president of the Hertz Corporation, says “We aspire to offer truly innovative rental experiences to our customers, and the spell-binding McLaren MP4-12C provides an opportunity of a lifetime to experience Formula 1 race-bred technologies
special flight codes when booking employees on flights in the region – you’ll have them purring with delight.
on the road. We are very excited to offer the exclusive hire of this exhilarating sports car.” For those with bottomless
budgets, other options available through Hertz Supercars include the Porsche Cayenne, Rolls Royce Phantom, Aston Martin DB9, Ferrari F430 F1 Spyder and the Lamborghini LP560.
62 THE BUSINESS TRAVEL MAGAZINE
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