. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Beauty -BrandAwareness
“
Our goal at VOYA is to create exceptional beauty and skin care treatments with integrity and in full harmony with nature, based on our wonderful hand-harvested seaweed, certified organic and our knowledge of the local tradition of seaweed baths and seaweed treatments.
- Kira G Walton, co-founder of Voya. ”
innovative product development and treatments that set them apart from the other skin care brands.
"Our goal at VOYA is to create exceptional beauty and skin care treatments with integrity and in full harmony with nature, based on our wonderful hand-harvested seaweed, certified organic and our knowledge of the local tradition of seaweed baths and seaweed treatments.
"We strive to bring you the full power of nature in its purest forms, throughout our VOYA range," says Kira.
Kira believes it is due to the story behind VOYA and the fact their clients know that the product is benefiting to the body and not harming the environment in the process that sets them apart from the other brands in the similar market. There is a circle of sustainability that all of their clients are clearly interested in and care about.
Not only is their success down to the product’s ingredients, but also delivering good customer service. They ensure all their clients receive thorough and continuous training as well as having an active account management team to help staff with events, promotions and incentives.
Marketing matters
"We have strategically worked with reputable partners globally, ensuring brand integrity and protection from dilution globally.” explains Kira.
"Surrounding yourself with the best people in your industry and business helps to make any brand a success."
There is no doubt that VOYA has become increasingly successful,
however Kira says the brand has not reached its full potential just yet.
She says: "It is truly amazing to see how it has grown and how people have grown to love and find an identity with the brand.”
For more information on VOYA contact: 071 916 8956 or visit:
www.voya.ie
2010 VOYA Seaweed Baths and VOYA Organic Beauty separated.
2010 Tatler Beauty and Image Beauty Awards.
2011 Last year VOYA moved premises and its production site to a larger facility in Finisklin Business Park.
2011 Voya is recognised at the Crystal Spa and Asia Spa Awards.
2012 The brand has taken on several distributors throughout Europe, Hong Kong and the US and has currently taken on a distributor in Norway.
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